From the PR Newswire Blog: More SEO tactics for PR


In a recent blog post by Sarah Skerik, PR Newswire's vice president of social media, provides an overview of SEO tactics around keywords and content. Tips include:

- Establish a full list of keywords – and the target URLs to which they should be linked. 

- Target user intent. 

- Think about (and support) the conversion goal.

- Organize the content you publish thoughtfully, keeping the objective of promoting key web pages in mind. 


Read full blog post here.


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