Infusionsoft Review — Automation Marketing Software For Small and Medium Businesses

Time is the one commodity in life that can never be recovered. There are only so many hours in a given day. No one understands this better than busy business owners struggling to juggle the demands of their businesses with the demands of their families and their own desired qualities of living. This Infusionsoft review will help you see how Infusionsoft helps business executives, entrepreneurs, and struggling up and comers recover some of their time by automating the marketing process for them.

Automating the Marketing Process

How often have you wished there were two of you? One to handle various aspects of operating your business that are tedious and boring to you and the other to handle the business tasks you feel are more in your “wheelhouse?” Infusionsoft automates the marketing process for you. However, the benefits do not end with marketing. Officially, it doesn’t even begin with marketing. Infusionsoft is, at its core, dedicated to the customer relationship management process. It also happens to be a solid platform for e-commerce and integrated email marketing. The most important element to take home about Infusionsoft is that it is a product that allows you to “do more with the time you have.” As we all know “time is money.”

Who Benefits Most from Infusionsoft?

Marketing professionals in every field and industry can gain tremendous benefits from using Infusionsoft to help build relationships, attract customers, automate the marketing process, and sell products online. However, this is not a system that’s designed for those who are casually interested in marketing online or those who are unwilling to make a significant investment in their business.

Why Should You Invest in Infusionsoft?

Do you have enough time at the end of your workday? If the answer is anything other than yes, you have your reason for investing. It’s important to note that the investment isn’t one that’s painless. However, return on that investment, for most businesses, is substantial enough to warrant it. In addition to gaining time that would otherwise be devoted to learning and mastering the art of building better relationships with customers, you’re improving your financial outlook at the same time. You’re saving time while making more money.

The Basics: What Does it Look Like?

Infusionsoft doesn’t stand out from the crowd based on looks alone. At first glance, it’s just another automation tool designed to help busy marketers make more of their time on the World Wide Web.

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Once you take a look at the many features available through Infusionsoft, the difference become obvious. Where other systems on the market specialize in one aspect (attracting customer, automating marketing, relationship building, or selling online) Infusionsoft offers a full service automation system that does all these things and more.

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Once you’ve put those features to work automating your business, you might need a little help understanding all that you’ve accomplished in so little time. So there are reports, graphs, and other visual tools you can use to see how just how much you’ve managed to leverage your most valuable resource, time, by automating so many business tasks.

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The Good and the Not-so-Good

With most opportunities in the world of business, this one comes along with its own set of pros and cons. On the positive side, the results speak for themselves with Infusionsoft. Reports are generated and stored in the cloud so they are easily accessible from multiple devices and locations. Your dashboard, with Infusionsoft is fully customizable so that you can have the records and information most important to you at a glance and the navigation bars are customizable so they can take you where you want to go, on the side, without any fingertip gymnastics to get there.

One of the biggest benefits, however, initially presents as a very possible negative. There are many out there who believe Infusionsoft is complex. In many ways it is. That’s why Infusionsoft offers their famous Kickstart Coaching to train new users on the system and get them up and running as quickly as possible. This is one-on-one intensive training for 30 days that’s dedicated to helping you achieve verifiable results for your business.

Will it Fit Your Budget?

This is the question most small business owner and aspiring Internet marketers will have to consider carefully. For some, the answer is no. Others may see it as right now. It’s important to remember that this is an investment in yourself as much as it is one in your business. You’re trading dollars for freedom from a life chained to your computer keyboard.

Is it for You?

The only reason this program wouldn’t be for you is if you either have more time on your hands than you know what to do with or you make so much money that you have no idea how you’re going to spend it all already. If you’re not either of these people, then you’re probably one of the people who stands to gain a lot of freedom, time and money by trying out Infusionsoft today so you can see for yourself how much it could mean for your unique business needs.

Ratings: ease of use 4.5/5, features 5/5, value 4.5/5 and ease of deployment 4/5

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