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  • Grow a Business

    Everything you need to know & valuable resources to get started with a new business
    The ABCs of Google AdWords
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    The ABCs of Google AdWords

    Google shocked the world earlier this month when it announced that the company would be folded into an umbrella company called Alphabet. Of course,... More »

    3 Ways To Use Facebook For Lead Generation
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    3 Ways To Use Facebook For Lead Generation

    If your small- or medium-sized business doesn’t have a Facebook business page, then you’re missing out on some serious lead generation... More »

    How Understanding Content Marketing Will Get You More Business
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    How Understanding Content Marketing Will Get You More Business

    Are you still trying old ways of advertising and promoting your business? If so, how does that work for you? Up until recently we were talking about... More »

    Why Big Data Alone Is An Inadequate Source Of Customer Intelligence
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    Why Big Data Alone Is An Inadequate Source Of Customer Intelligence

    The big data market will exceed $46 billion in value by 2018. That’s according to a June 2015 report by the market research consulting firm... More »

    4 C’s - the secret to Amazon’s success: A Business Rockstars Minute
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    4 C’s - the secret to Amazon’s success: A Business Rockstars Minute

    Amazon is by now well-known as the place to buy things online. But looking at Amazon that way is a very simplistic view and if you look deeper there... More »

    How To Navigate Toward Customer Centricity
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    How To Navigate Toward Customer Centricity

    Imagine an ocean scene. Picture your customers, darting across the water on jet skis, able to make quick water-spray turns to their heart’s... More »

    A Follow-Up Strategy For Content Syndication Leads
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    A Follow-Up Strategy For Content Syndication Leads

    It’s important to recognize that content syndication leads are not like most sales leads. When someone registers to download a white paper or podcast... More »

    Why Relevant Content Is Not Enough
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    Why Relevant Content Is Not Enough

    With Content Marketing World just weeks away, my mind has been on the number of organizations that have increased their marketing spend on the... More »

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    The Convergence of HR and Social Media

    It’s 2015 and the primary means of communication has without a doubt become digital. Whether its text, email, video chat, or any of the numerous... More »

    5 Email Marketing Tips To Engage Your Subscribers
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    5 Email Marketing Tips To Engage Your Subscribers

    Email marketing is the oldest and probably the most misused Internet marketing tool. Let’s start with an overwhelming fact: every day 196.4 million... More »

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