Profit Minded

Ready for small business Saturday?

Small Business Administration Deputy Administrator Marie Johns reminds shoppers in an op-ed for the Washington Post today not to spend all their holiday gift dollars at the big box stores on Black Friday or online shopping on Cyber Monday. In between them is the American Express-inspired Small Business Saturday, November 24. Is your business doing what it can to take advantage of the opportunity to get new customers in the door this weekend?

With free tools and materials available for download, it's not too late. Here are some ways you can still get in on the event:

For more ideas check out this short Small Business Saturday digital marketing guide from Local Corporation, with tips on being found and thinking social.

Share your plans for Small Business Saturday with Yahoo! Small Business Advisor Readers in our comments or with the Twitter hashtag #ProfitMinded.

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