Wholesale selling question!!!?

"Wholesale selling can be more beneficial than personal selling in a retail environment because wholesale selling can control their prices and make their products cheaper. Personal selling, you never really know what you’re going to get because the person selling their own products can put the prices wherever they want. " is this statement true??

1 year ago - 1 answers

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It has some truth. But the wholesaler is not immune from the problems that a personal seller faces. If the wholesaler buys 10,000 toothbrushes that are blue; he might have a huge problem if the public decided that they prefer red toothbrushes.

The main thing to remember about a wholesaler is that they are buying in huge quantities. That is how they get their discount. Which allows them to make a profit when they resell.

1 year ago