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  • It’s the End of Google+ (As We Know It)
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    It’s the End of Google+ (As We Know It)

    Monday, July 28th, 2015: Google announces the end of Google+. Except, not really. In a blog titled “Everything in its right place,” Google announced... More »

    Help! Windows 10 Broke My Display!
     

    Help! Windows 10 Broke My Display!

    Like all early adapters, I was thrilled to get my hands on Windows 10. Word on the street was that it combined the best of 7, the best of 8, and... More »

    5 Inbound Marketing KPI’s You Need for Success
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    5 Inbound Marketing KPI’s You Need for Success

    When measuring the results of your inbound marketing, there are many data points to consider.  With each component of a campaign containing multiple... More »

    8 Ways to Get Better Event ROI With Interactive Content
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    8 Ways to Get Better Event ROI With Interactive Content

    Events are a huge channel for marketers – but do we know exactly what we’re getting out of them? Events can be even more powerful by adding in... More »

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    The Value of Key Performance Indicators for Tracking Sales Growth

    Too often when looking at a sales team’s success, managers only focus on the actual sales — aka the closing of the business. Of course this is... More »

    Small Businesses Should Model Pro Sports, Apply Trading Deadline
     

    Small Businesses Should Model Pro Sports, Apply Trading Deadline

    A few days ago, July 31 to be exact, was Major League Baseball’s annual “trading deadline.” It’s the point in the season when team rosters have to be... More »

    How One Firm Is Taking a Different Approach to Helping Startups Fight Regulation
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    How One Firm Is Taking a Different Approach to Helping Startups Fight Regulation

    There was a time, not too long ago, when venture capitalists proudly avoided any tech startup that was prone to regulatory risk. But that was before... More »

    Unintended Consequences: The Fallout from Bad Customer Service
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    Unintended Consequences: The Fallout from Bad Customer Service

    Someone in your organization irritated your customer. The customer left angry or upset. Maybe the customer was less than friendly and was difficult.... More »

    Is Web Usability A Google Search Ranking Factor?
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    Is Web Usability A Google Search Ranking Factor?

    Most online marketers have too much going on – attempting to keep pay-per-click campaigns profitable, trying to create content that aids Search... More »

    Charted: Competing Against Startups? You Probably Didn’t Know That They Are Not Your Main Threat
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    Charted: Competing Against Startups? You Probably Didn’t Know That They Are Not Your Main Threat

    It’s not uncommon to encounter news of a digital startup changing the rules of a particular industry. We’ve all seen the potential of startups,... More »

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