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  • 7 Tips For Mastering The Art Of The Customer SME Interview
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    7 Tips For Mastering The Art Of The Customer SME Interview

    Conducting an effective customer interview is an art—one that’s vital to producing a compelling success story. The interview offers opportunities to... More »

    Will the Art of the Signature Be Lost in the Digital Age?
     

    Will the Art of the Signature Be Lost in the Digital Age?

    As an entrepreneur, I am amazed at how much time I spend online. Whether I am writing a post for this site or my own blog – Ready4Air –... More »

    The Amazon Effect: Why B2B Purchasing Needs to Embrace the Change [Infographic]
     

    The Amazon Effect: Why B2B Purchasing Needs to Embrace the Change [Infographic]

    Companies have long relied on traditional sales methods like 1:1 sales, distributor relationships, and purchasing contracts to sell business products... More »

    Employee Survey, Can Companies Track Individual Answers?
     

    Employee Survey, Can Companies Track Individual Answers?

    Do your employees trust you enough to fill out an employee survey? Employee surveys The topic of employee surveys is always a controversial topic.... More »

    4 Ways to Make Leadership Development Part of Your Company Culture
     

    4 Ways to Make Leadership Development Part of Your Company Culture

    It looks like organizations are missing the mark on leadership development.Only 35 percent of U.S. managers are engaged in their jobs, according to a... More »

    5 Big Mistakes In Multicultural Marketing
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    5 Big Mistakes In Multicultural Marketing

    Multicultural audiences have become the fastest growing segment of consumers, with a growing demographic of more than 2.3 million people per year.... More »

     

    The Untapped Potential Of Unused Capacities

    Companies can benefit from the trend toward “collaborative consumption” through creative new approaches to defining and distributing their... More »

    13 Ways to Show Customers You Love Them
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    13 Ways to Show Customers You Love Them

    Big businesses can spend a lot of money to buy customer happiness and loyalty but small business have to work harder to give their users the best.... More »

    How to Find the Right Location for Your Store
     

    How to Find the Right Location for Your Store

    In Start Your Own Retail Business and More, the staff of Entrepreneur Media Inc. and writer Ciree Linsenman explain how you can get started in the... More »

    Grammar Hammer: Hone In Or Home In?
     

    Grammar Hammer: Hone In Or Home In?

    Any editor will tell you that spellcheck is an unreliable proofreading tool. Everyone – including seasoned scribes – needs a second set of (human)... More »

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