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  • The How-To: Choosing A Consultancy Service For Your Business
     

    The How-To: Choosing A Consultancy Service For Your Business

    For entrepreneurs running SMEs to large-scale businesses, it is sometimes necessary to bring in consultants to get processes streamlined, implement... More »

    Price Points: Six Steps To Valuing A Tech Startup
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    Price Points: Six Steps To Valuing A Tech Startup

    There are hundreds (if not thousands) of posts on the subject of valuation, specifically related to tech companies given the hype surrounding recent... More »

     

    Revenue Share: An Alternative to Monetizing Your Blog

    If you have a successful blog – business or otherwise – chances are you’ve considered monetizing to see some financial ROI from your hard work.... More »

    Enriching Brand Experiences: Insignia Worldwide Founder And CEO Gaurav Sinha
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    Enriching Brand Experiences: Insignia Worldwide Founder And CEO Gaurav Sinha

    For an agency that started up only 12 years ago, Insignia Worldwide has certainly seen a lot of success in its lifetime, if its current client... More »

    Why Tech Companies Fail To Tell Their Own Story
     

    Why Tech Companies Fail To Tell Their Own Story

    I was recently invited to attend a pretty cool event called Data Field Day, an offshoot of the original Tech Field Day which brings together a number... More »

    Freelancers: How Do You Get What’s Due to You? (Hint: Invoice for it!)
     

    Freelancers: How Do You Get What’s Due to You? (Hint: Invoice for it!)

    I’m a huge fan of online invoicing and billing software for small businesses and freelancers. There are a few I use on a regular basis (you can see... More »

    When High Adwords And PPC Conversion Rates Are Bad For Business
     

    When High Adwords And PPC Conversion Rates Are Bad For Business

    When managing your AdWords account, small unintentional mistakes can sink your business if not dealt with rapidly. Paul Downs, author of the late... More »

    What Characterizes an Ideal SaaS Company?
     

    What Characterizes an Ideal SaaS Company?

    For the last 6 years I’ve been involved with Software-as-a-service (SaaS) startups. Marketing for SaaS companies is unique and challenging as ROI is... More »

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    Top 20 Apps for Business and Productivity 2015

    We will look at the top 20 apps in two categories: we will start with apps for the Apple iPad (in other words, IOS), and will then look at apps for... More »

    Google Webmaster Tools is Now “Google Search Console”
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    Google Webmaster Tools is Now “Google Search Console”

    Welcome to Google Webmaster Tools 2.0! Last week, Google rebranded Google Webmaster Tools to its new name: Google Search Console. A post on Webmaster... More »

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