Top 5 Design Trends for 2013

    By Raman Kaur | Small Business

    The world online is transitioning, moving to newer devices and leveraging newer technologies to become more and more, an integral part of our lives. Consequently, web design too is witnessing a sea change. Let’s take a quick look at the design trends for 2013 – primarily driven by the devices we now use for accessing the web.

    Top 5 Design Trends for 2013 image ResponsiveDesign2Top 5 Design Trends for 2013

    1. Responsive Design

    No prizes for guessing this one! With the number of devices that we use for accessing the internet, responsive design has become ‘the way’ for designing for the web.

    Useful links
    Responsive Design Toolkit

    2. Parallax Scrolling

    Parallax scrolling has been around for some time and used significantly in video games but off late, web designers are increasingly using this style as well. Simply defined, parallax scrolling is the effect created when between the background and the foreground, one moves and the other remains static, creating depth and interactivity in design.

    Parallax scrolling should be used with caution: if not used well it may lead to a poor and confusing user experience.

    Useful links

    Concept of parallax navigation
    40 Great Examples Of Parallax Scrolling Websites

    3. Bigger CTA Buttons

    Again driven by the ‘other devices’ in our life – big buttons make touch and tap easy – hence the popularity. I also feel it seems to be driven by attention deficit syndrome that we suffer from especially while on the web.

    Top 5 Design Trends for 2013 image BiggerCTAButtons4Top 5 Design Trends for 2013 Useful links
    38 “Call to Action” Button Templates That Really Stand Out

    4. Vertical Scrolling

    Horizontal scrolling can be difficult on smart phones, tablets and other devices making vertical scrolling the navigation. For a better user experience – when using vertical scrolling keep the menu at the left side of the page instead of the top.

    Useful links
    33 Creative Uses of Vertical Scrolling in Web Design

    5. HTML5 or The End of Flash

    The head strong , bug bearer, non-search engine friendly Flash has lost its crown to HTML 5. Ok…I’m going overboard here. Flash is a lot of good things too but the growing popularity of mobile and other devices is pushing flash to the corner and all device friendly HTML5 & CSS3 are making inroads into web design. Expect to see more of them this year.

    Useful links
    HTML5 Website Showcase: 48 Potential Flash-Killing Demos

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