In this Business Rockstars Minute from Ken Rutkowski, he talks about tracking everything you send. But he doesn’t mean using shipping tracking for UPS or Fedex. No. He’s talking about metrics and tracking and measuring every single thing you send and post online. Any activity you do that could result in business for you should be tracked and measured so that you can guage its effectiveness. It’s the only way to truly know which things you are doing are actually good for your business.
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This is one in a continuing series of Business Rockstars Minute videos presented by Ken Rutkowski. They cover a range of small business topics, especially for entrepreneurs, and give you a real quick start on the topic and are a great point for jumping off. We recommend that you check out their daily live shows over at Business Rockstars as well. But most importantly, please let us know what you think in the comments. We want your feedback on how you like these and on future topics.