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Are You Ready to Play the Content Marketing Game? [Infographic]

By Natalie Saumure | Small Business

The era of content marketing is here as companies understand the need to be found online, effectively communicate their message and engage with their target market(s).

But, after content is generated, do you know how to market it effectively to your audience? The reality is, for content generation to be effective, you need people to see your content.  If you create something of value for your target market, they will return the favour and without hesitation, spread the word.

Brands should position themselves as knowledgeable and expert sources. It’s about building trust and positioning your brand as an leader in the industry, saying something unique/of value and sharing other relevant news (and not just your own).

For additional advice, check out 5 Tools to Help with Social Media Management.

The Content Marketing infographic below was created by Fisher Vista for SocialEars.

Are You Ready to Play the Content Marketing Game? [Infographic] image content marketing gameAre You Ready to Play the Content Marketing Game? [Infographic]

Need more convincing on content marketing? Check out these stats!

How important in content marketing for your business? Share in the comments below!

Are You Ready to Play the Content Marketing Game? [Infographic] image f0a1a971 2013 4506 a83a 6ec1122f02a01Are You Ready to Play the Content Marketing Game? [Infographic]

Are You Ready to Play the Content Marketing Game? [Infographic] image c0e1d8b8 93da 44e2 8469 b1e11d1f020e1Are You Ready to Play the Content Marketing Game? [Infographic]

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