From the PR Newswire Blog: Optimizing Online Press Releases


In this post from Sarah Skerik, PR Newswire's vice president of content marketing, Skerik provides an update on advice for optimizing press releases and other content for maximum online visibility. Tips include an increased focus on creating content that is useful and emphasizing interaction with your audience by including a distinct call to action.

Please click here for the full blog post.

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