From the PR Newswire Blog: Formatting Press Releases for Maximum Effectiveness


In this post from Sarah Skerik, PR Newswire's vice president of social media, Skerik provides expert insight on drafting and formating press releases for maximum impact.  Tips include:

- Using visuals.

- Ensuring content is enabled for sharing

- Making template scannable and easy on the reader

- Including contact information.

- And, more.

Please click here for the full blog post.


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