From the PR Newswire Blog: Engaging With Consumers in Social Media

In this post from PR Newswire’s blog, Beyond PR, Tom Hynes, PR Newswire’s manager of blogger relations, provides feedback from top brands utilizing social media to engage with their audiences. In his entry, Tom states that companies (big or small) can engage their audiences by:

- Keeping it in real time
- Taking the party to the people
- Rewarding participation and collaboration
- Adding something for everyone
- Understanding how your audience wants to be engaged
- Building relationships with new audiences

Please click here for the full blog post.


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