115 Social Media Marketing Tools for 2015

By Critical Mention | Business 2 Community

What’s new this year in the social media software industry? Not much, at least from our latest findings in an analysis of social media marketing tools.

Products and company taglines commonly used the terms analysis, monitoring, brand, and engagement. However, television and radio were missing from complete “path of news tracking” across both ads and editorial, with a greater focus on social networks, online sites (blogs, forums, etc.).  With product development focused mostly on more Analytics – charts, graphs and visualizations, brands need to wonder, what content sets matter most?

It’s a crowded industry, so we compiled a list of 115 social media marketing platforms to help you find the one that works best for your brand, especially if you’re being mentioned on television.

Company Name Link Site Title Tagline
Actionly Social Media Monitoring Tools & Social Media Dashboard Comprehensive Social Media Monitoring & Engagement
Affinity Answers Leverage Brand Affinity to Extend Audience Extend any audience segment by leveraging brand affinity
Ahalogy The Marketer’s Solutions for Pinterest Everything your brand needs to drive measurable and impactful audience engagement
Artesian Social Intelligence B2B selling is getting harder
Attensity Business Intelligence Solutions | Social Listening Solutions | Business Data Analytics Enterprise-wide Data Discovery Welcome to Convert Your Customers into Brand Advocates
AwarenessHub Awareness | Social Media Management Tools | Social MarketingAwarenessHub | Social Marketing Software | Social Profiles | Social Scoring The Ultimate Social Media Marketing Tool For Business
Beevolve Social Media Analytics | Beevolve- Social Media ROI Powerful and easy-to-use Social Media Software for business
Bottlenose Illuminate the Present Bottlenose illuminates the Trending Topics, People & Emotions affecting your business right now
Brandchats Social Media Analytics | Monitoring | Social Business Watch Your Brand
Brandle Brandle, Inc. Control your brand with a living inventory
Brandwatch Social Media Listening and Analytics Tools Use Social Listening to Power Any Decision- Find Meaning in the Conversations That Matter
Buffer Social Media Management Buffer is the easiest way to publish on social media
BuzzBundle Buzzbundle Social Media Management Software, Monitoring Marketing Tools Powerful Social Media Software
Cision PR Software, Marketing, and Media Relations Software and Services Power Your Story with Cision’s integrated PR software suite
CommandPost Managed Social Media Solutions Intelligence to Drive Your Social Strategy Twitter Community Management Dashboard | Twitter Marketing Tool Easy Twitter Management
Conversocial Social Customer Service Revolutionize your Customer Experience over Social Media
Crimson Hexagon Social Monitoring and Analytics Social Media Data Analytics- Customized for your Needs
Critical Mention The global leader in real-time TV and media intelligence Search global TV, radio, online news, and social media, watch video, edit and share coverage, receive real-time alerts, gain insights through Analytics, and integrate TV data into business apps.
Crowdbooster Social Media Analytics Measure & Optimize Your Social Media Marketing
Curalate Pinterest, Instagram + Tumblr Marketing & Analytics Tools Smarter Marketing Through Imagery
DataRank Social Media Listening and Analytics Tools Turn Social Insights Into Decisions that Grow Sales
Digimind Social Media Monitoring & Analytics Software Social Media Analytics for Business
Edgar Social Media Scheduling & Management Tool The only app that stops social media updates from going to waste.
Engage121 Engage121 Growing Brands Through Social
EngageSciences The Marketing Engagement Platform For Today’s Mobile and Social Customer
Engagor Social Media Management and Analytics Tools for Business Deliver a Great Customer Experience- Real-time platform for social customer service and engagement
Everypost Everypost Social Media Management Made Easy
evocalize See Evocalize’s SaaS Platform in action. Engage. Understand. Amplify. SaaS-based Customer Engagement Platform for Marketers
Expion Mutual Mind Content marketing and social relationship management, simplified.
Falcon Social Social Media Management Tool: Listen, Engage & Measure Social Media Management For Enterprise.
Gaggle AMP Amplify, Analyze and Align Social Media Empower your employees, partners and customers to share your social media
gazeMetrix Locate and manage your brand in social photos Locate and manage your brand in social photos
Good Audience Social Media Accounts Fully Managed Twitter and Instagram for Business
Gremln Secure Social Media Compliance and Marketing Secure Social Media
Hearsay Social Hearsay Social Attract prospects. Retain customers. Deepen relationships. Grow Business.
Hootsuite Social Media Management Dashboard Get serious about social
Infegy Advanced Social Monitoring and Analytics Social media monitoring software that gives you answers
Inside Social Social Marketing Platform Stop Hoping Social Works. Prove It.
Insightpool The Audience Cultivation and Conversion Platform Social Identification and Nurturing- Real Connections With Real People
Keyhole Hashtag Tracking for Twitter, Facebook and Instagram What would you like to track in real-time?
Kinetic Kinetic Social Our mission is to make every social encounter between people and brands welcome, engaging, and empowering.
Lexalytics Lexalytics State-of-the-art technologies to turn unstructured text into useful data
Linkfluence Linkfluence Linkfluence helps you leverage social media conversations to create value for your business.
Lithium Social Software for Customer Community Management & Social Media Marketing Solutions People share. Get in on the conversation.
Little Bird Social Intelligence Software for Modern Marketing &Sales The Future of Influencer and Advocate Marketing- Find the most relevant, credible influencers and content- on demand and at scale.
ManageFlitter Work faster & smarter with Twitter Reach more of your followers with every Tweet
Manalto Manalto Inc Manalto. Built to Simplify. Efficiently manage your brand and risk across social media.
Marketwired Marketwired News Distribution Made Easier
MavSocial Visual Content Management and Publishing Visual Content Management & Social Publishing Software
Meltwater Online Media Monitoring – Public Relations Software – Social Marketing Software Make Informed Decisions with Marketing & PR Software
Mention Real-time media monitoring application Never miss a thing online
Meshfire Social Media Management Dashboard with AI Manage your twitter community with AI superpowers
Moodwire Moodwire Coming soon!
Moxie Customer Engagement | Knowledge Base | Live Chat | Email Anticipate intent, connect in real time and engage customers.
muHive powering the ALWAYS ON social business We are right where the world is heading
Mutual Mind Mutual Mind Your customers are talking about you right now. It’s time to take action. It’s time to listen…smarter.
NetBase Social Media Analytics Platform Let Customer Passion Drive Your Next Move
Networked Insights Real-time Marketing Insights Outperform your competition
NUVI Real-Time Social Intelligence Real-Time Social Intelligence- Harness the Conversation
Oktopost Social Media Management for B2B Marketing One Powerful Platform for Social Media Management
oneQube Real-time Social Media Tools See Your Social Media Come to Life.
Plumlytics Social Media Predictive Analytics, Social Media Management Tool Social Marketing OS – BETA. Market Across Paid, Owned and Earned social media
Pocket Social Pocket Social Social Media Manager in Your Pocket
Postano Social Media for Brands The Social Creativity Platform for {use cases}
quintly Social Media Analytics and Competitor Benchmarking Professional Social Media Analytics- Track, benchmark and optimize your social media performance
ScheduGram Instagram made easy for brands An easier way to manage Instagram
Scoreboard Social Competitive Social Media Analytics Competitive Social Media Analytics
Sendible Social Media Management, Monitoring & Analytics Tools Organize, Prioritize & Stay Engaged On Social Media
Shoutlet Enterprise Social Relationship Platform | Build Social Relationships That Build Business Build Social Relationships That Build Business
Simply Measured Easy Social Media Analytics & Measurement Social Media Analytics Designed for Serious Marketers
Sniply Social Media Conversion Share Content. Drive Traffic.
Socedo Get qualified social leads every day Social Media Prospecting, Made Easy
Social Integration Social Media and Reputation Management Simplified Social Media and Reputation Management Simplified
Socialbakers Social Media Marketing, Statistics & Monitoring Tools Smarter Social Marketing Starts Here.
SocialBro The #1 marketing platform for Twitter Analyze, engage and monetize your Twitter audience
SocialChorus Enterprise Advocate Marketing Solution for Employees & Ambassadors Make Consuming and Sharing Company Content Easy, Rewarding and Safe for Every Employee
SocialClout Social Media Monitoring Tool, Analytics Software, Lead Generation Solution Your Gateway to the Social Media
SocialFlow Data-Driven Social Media Management, Marketing &PublisingSocialFlow How do you capture their attention?
Socialmetrix Social Media Analytics Discover your audience and their feelings
SocialMotus Social Media Management Software Social Monitoring Tool for Facebook Twitter Social Media Management and Monitoring Tools for Business
SocialRank SocialRank Find & Analyze Your Followers
Socialtyze Social brilliance powered by beautiful data Social Media Storytellers
SocialVolt Social Media Management Software Get your social media game on.
Socialware Trust Social. Advanced content recommendation & engagement capability.
Sociota Social Media DashBoard The All New Sociota – Toolkit for Highly Successful Social Media Campaigns
Spredfast Social Media Management | Enterprise Marketing Platform Marketing at the Speed of Life
Sprinklr Social Media Management: Social Media Analytics & Strategy The Most Complete Social Software Platform In The World
Sprout Social Social Media Management Software A Management & Engagement Platform for Social Business
StatSocial Understand and target your social audience Understand and target your social audience
StoryStream Content Curation Tool & Social Media Aggregator Bring together the best customer, fan and owned content to fuel your brand story
Syncapse Smarter Marketing Enabled by Social Intelligence Social Intelligence that enables smarter marketing
Synthesio Social Media Monitoring and Engagement Social Intelligence through Customer Lifecycle
Sysomos Social Media Monitoring and Analytics Tools Harnessing the power of social intelligence
Tagboard Tagboard Search any #hashtag
Tailwind Pinterest Management, Marketing and Analytics Smarter Pinterest Marketing
Talkwalker Powerful Social Media Analytics for Brands Powerful Social Media Analytics for Brands
Thunderclap Thunderclap Thunderclap amplifies your message with the power of the crowd
Tint Display Any Social Feeds Anywhere Display any social feeds for … (use case slides in and out — campaigns, events, in-store screens, etc)
Topsy Twitter Search, Monitoring, & Analytics Search and Analyze the Social Web.
TrackMaven Competitive Intelligence for Digital Marketers Competitive Intelligence for Digital Marketers
Trackur Social Media Monitoring Tools & Sentiment Analysis Software Simple, Fast, & Affordable Social Media Monitoring
Tracx Unified Social Media for the Enterprise The social enterprise runs on Tracx- the next generation enterprise social platform.
Tradable Bits Social Media Marketing & Content Aggregation for Enterprises Realize Your Social Media Value
TrendSpottr Welcome to TrendSpottr Transforming Social Media Noise Intro Actionable Early Signals
TwineSocial Build Social Media Hubs for Brands and Agencies Social Media Displays for Brands and Agencies
Two 42 Solutions Two 42 Solutions Public Opinion Research & Analytics for Companies, Political Campaigns, and Public Policy Initiatives.
Unified Social Media Insights, Content, & Advertising Smart Social for Smart Marketers
Unmetric Social Media Analytics from Unmetric The only social media intelligence platform focused on brands. Everything else is just numbers.
ViralHeat Enterprise Social Media Marketing and Analytics Social monitoring, analytics, and content marketing in a single intuitive interface
Viraltag Pinterest Marketing and Management Tool for Brands, Businesses and Bloggers Marketing Platform for Visual Content Your hashtags unleashed. Collect and present Content from 10+ Social Platforms.
Wayin Social Media Intelligence and Visualizations Wayin is a social intelligence and visualization company that integrates social content into new experiences for consumers and delivers greater value and control for brands
WeLink Location based Social Media Monitoring and Engagement Platform WeLink is the most powerful location based Social Media Monitoring and Engagement Platform

This article was syndicated from Business 2 Community: 115 Social Media Marketing Tools for 2015

More Digital & Social articles from Business 2 Community:

Subscribe to our mailing list
* indicates required
Small Business Services