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    The Secret To A Truly Memorable Presentation – PURPOSE
     

    The Secret To A Truly Memorable Presentation – PURPOSE

    ‘I want you to think back to the very last presentation you attended and tell me the one thing you remember from it.’ We ask that question during... More »

    Betcha Didn’t Know About These Web Site Tools
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    Betcha Didn’t Know About These Web Site Tools

    WordPress. Stock photo collections. Design magazines. These are the kinds of resources on which web site owners rely heavily to do the work of... More »

    Five Quick Fixes For Resume Don’ts
     

    Five Quick Fixes For Resume Don’ts

    As a resume writer, the majority of resumes that come my way are out of date from a formatting perspective and are tough to read online. Given that... More »

    Lead Nurturing Activity Your Sales & Marketing Team Can’t Afford To Miss
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    Lead Nurturing Activity Your Sales & Marketing Team Can’t Afford To Miss

    It’s the era of engagement. B2B Marketing is no longer about marketing and selling on a business-to-business mind-set; we’re marketing and selling... More »

    Good Leaders Let Their Teams Make Mistakes
     

    Good Leaders Let Their Teams Make Mistakes

    Sighs of relief were felt around offices everywhere when Google unveiled the unsend email function early this summer. Pulling back an email right... More »

    No High Level Military Participation In Iran Deal
     

    No High Level Military Participation In Iran Deal

    It is glaringly obvious that the US military played no role, or only a minor role, in the recently concocted Iran deal. The absence of any senior... More »

    How To Create Irresistibly Useful Content
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    How To Create Irresistibly Useful Content

    Content marketing is all about wooing the customer. You draw them in with incredibly useful content that they can’t help but dive into. You make... More »

    Sorry, Google, Account-Level Quality Score Still Exists
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    Sorry, Google, Account-Level Quality Score Still Exists

    As if Google hasn’t been shady enough with the mysterious components that make up Quality Score, they’ve just revealed an update, effective... More »

    Using Trending Hashtags On Twitter: Does It Work For Your Small Business?
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    Using Trending Hashtags On Twitter: Does It Work For Your Small Business?

    We’ve watched many brands take advantage of “trending” hashtags and topics to increase their own reach. (See here, here, and here.) In fact, Social... More »

    19 Psychological Tactics for Successful Crowdfunding Campaigns
     

    19 Psychological Tactics for Successful Crowdfunding Campaigns

    Crowdfunding is painful. With standard conversions, people receive value immediately. They buy your product. Then they receive your product. Done and... More »

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