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    Overcoming Writer’s Block: Your Work Environment
     

    Overcoming Writer’s Block: Your Work Environment

    As the process of writing involves concentration, you’ll find that your work environment can be the very reason for your writing productivity... More »

    How Sharp Brands Handle a Corporate Crisis in the Social Media Age
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    How Sharp Brands Handle a Corporate Crisis in the Social Media Age

    Not every organization will face a crisis. From offensive social media posts to offline crises, such as data breaches, a simple mistake can... More »

    The Agony of Defeat: Why Lost Business Reporting Isn’t Helpful
     

    The Agony of Defeat: Why Lost Business Reporting Isn’t Helpful

    Do you get the Win-Loss report? You really ought to get yourself on that list. If you don’t know the Win-Loss, it’s the document your friends in... More »

    The Price of A Good Reputation
     

    The Price of A Good Reputation

    You have to be willing to pay a ransom for your good name because there are people out there skilled at giving good guys a bad name. If you have any... More »

    Why CMOs Need To Embrace Goal-Directed Customer Engagement
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    Why CMOs Need To Embrace Goal-Directed Customer Engagement

    One of the recurring themes over the past three years is the yin and yang of attempts to engage customers and buyers through digital and content... More »

    Differentiate or Die! The Digital Marketing Curse.
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    Differentiate or Die! The Digital Marketing Curse.

    While I usually preach differentiation to large businesses, I also work with a lot of small businesses in my workshops and online courses. Seems... More »

    What I Learned Being a Social Media Coach
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    What I Learned Being a Social Media Coach

    When I was first approached by Brackets for Good, an organization that puts nonprofits into a bracket style tournament to help raise money for their... More »

    6 Creative Best Practices for Mobile Page Post Ads
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    6 Creative Best Practices for Mobile Page Post Ads

    Did you know that nearly 87% of Facebook’s monthly active users visited from mobile devices last quarter? That’s 1.25 billion people. Unsurprisingly,... More »

    Simplicity and Empathy: The Two Magic Words of High Quality Content Marketing
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    Simplicity and Empathy: The Two Magic Words of High Quality Content Marketing

    We live in a very noisy digital marketing world, to say the least. If, for example, U2, one of the biggest rock bands in history, had to resort to... More »

    How Great Leaders Get Employees to Act Like Owners
     

    How Great Leaders Get Employees to Act Like Owners

    The most daring leaders realize that inspiring employees to assume ownership and responsibility is essentially telling them, “I trust you and your... More »

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