Effective leadership is important for successful team performance in business, education and sports. Personally and professionally, the ability to take control of the reins and set an inspiring example can benefit both the leader and those being led. Individuals who are seasoned runners probably already understand the parallels between running and leadership; if not, here... More »10 Ways Running Can Make You a Better Leader
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What do I say in my video that would be interesting? Have you ever heard that tune in your head? If so, prepare to have it put on mute…forever. A bold claim? Not as long as you do what’s in this video. If you do, we can promise that you’ll never again run out of... More »An Endless Source of Creative Video Blogging Ideas
The Challenge Sales and Marketing departments in large companies (and even not-so-large ones) often fail to communicate as effectively as they should. Marketing teams work on promotions and launch them without informing Sales, while Sales fail to give marketing insight into their pipeline. In the worst cases, this leads to mistrust between the teams and... More »Social Business For Real Work 4: Align Sales and Marketing
The consumer electronics industry is going wild about wearable technology. The number of companies exhibiting gadgets at CES skyrocketed this January, with over 300 highlighting wearable healthcare devices alone. Americans are taking a more measured approach. Very few have made a purchase, but awareness is rising and early adopters are clearly intrigued. Consumer interest in... More »Wearable Technology: What Marketers Need to Know
Why have Infographics gained so much popularity over the last few years? The answer is because they visually represent a great deal of data in a way that is easy for us to understand and remember. The Internet and social media make it easy to share the Infographics and increase your reach. Businesses can relay... More »Using Infographics to Deliver Your Message
While it is debatable whether Mark Zuckerberg had a grand plan when it came to leveraging his social networking site into a marketing platform, the fact is that any time over one billion people hang out somewhere, smart marketers will figure out a way to reach them. And while he maintains that it is not... More »Facebook Embraces Its Marketing Side
I was working with a talented team of sales professionals in a discussion about selling on value over price. One of the team members asked a great question, “So at which point does it make sense for us to offer a discount to win the business?” Whereas most people would not be comfortable asking this... More »When Should You Discount Your Product or Service
Even if you aren’t actively hiring all the time, talent acquisition is an ongoing activity–and an important element of that is planning for future hiring needs. As John S. Dooney, the manager of workforce analytics at the Society for Human Resource Management, has noted, “Recruiting is not a faucet that you turn off and on.... More »How Do I Plan For Future Hiring Needs?
We’ve all heard the advice that in order to gain followers to your brand’s Twitter account, you need to humanize your voice. Some would-be gurus even point the way toward a more human-sounding voice: Have a real face in your avatar Answer questions posed to Twitter Host or join in a Twitter chat These are... More »Stop Humanizing Twitter and Just Be Human
Ever wonder why some blog posts sizzle, while other just fizzle? Believe it or not, there are some key characteristics that separate killer blog posts from the rest of the pack, and our friends at WhoIsHostingThis.com have summed them all up in one handy infographic. OK, ready to set the blogging world on fire? Read... More »Secrets of a Killer Blog Post (Infographic)
When you first start working from home, or first start-up your own business, it can be tempting to work nonstop, around the clock. Although it may appear you’re getting more work done at first glance, the hard truth of the matter is that this almost always results in ‘start-up burnout.’ Start-up burnout is when you... More »Preventing Start-up Burnout In Four Easy Steps
When it comes to Hashtag data, we hear a lot of “I needed it yesterday.” Customers constantly come to us and asking if we can track tags that have already peaked or ended (yes we can!). Why do they need it? Here’s five of the most common reasons our customers give for using Hashtracking’s historic... More »5 Most Common Reasons Hashtracking Customers Track Using Historic Data
Social Media is an ever changing beast. So learning all you can is the absolute best way you can begin to take advantage of all it can help you do. This is why I am writing the Social Media 101 series. This series will take an in depth look at social media, what it is... More »Social Media 101: What Platform Is Your Target Audience Using?
Some managers have changed; others still need to change their radio station. Have you ever worked for a dictator? Managers of the past ordered employees to complete a task. They dictated what to do. Can you imagine working for an autocratic manager who believed that the only way to increase your productivity was to “enforce... More »Engagement: The Power of Why
Over the years I have worked with some brilliant people. I have also worked with some less than brilliant people. Thankfully there were learning opportunities from both. In fact, I have learned what to do and what not to do. Perhaps the biggest lesson however, is that good leaders don’t preach, they act. Here are... More »Good Leaders Don’t Preach, They Act