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    Everything you need to know & valuable resources to get started with a new business
    You Built It, Now What? What to Do After Launching Your Website
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    You Built It, Now What? What to Do After Launching Your Website

    So you led the horse to water, but how do you make them drink? As a B2B start-up owner myself, I know you’ve got a lot on your plate besides running... More »

    Keep Moving Forward: A Tale Of Institutional Bureaucracy
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    Keep Moving Forward: A Tale Of Institutional Bureaucracy

    In the classic film “Rocky Balboa,” Sylvester Stallone offers his son solace in his moment of defeat, “Nobody is gonna hit as hard as life. But... More »

    Take Your Social Networks Beyond Brand Awareness and Generate Qualified Leads
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    Take Your Social Networks Beyond Brand Awareness and Generate Qualified Leads

    When people talk about using social media for business, building brand awareness is often at the forefront of the conversation. Social networks serve... More »

    New and Improved: Social Recruiting Tools
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    New and Improved: Social Recruiting Tools

    In a world of social media, job boards are beginning to look antisocial To say that social media has revolutionized the talent acquisition process... More »

    Make Customers Fall in Love With Your Brand
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    Make Customers Fall in Love With Your Brand

    Marketers can view today’s marketing challenges in the context of mastering 21st century dating relationships: To win over their customers, brands... More »

    12 Ways To Ensure Your Email Marketing Packs A Serious Punch
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    12 Ways To Ensure Your Email Marketing Packs A Serious Punch

    Is your email marketing not getting the results you want? Follow this 12-point checklist to make sure your email marketing packs a wallop. Email is... More »

    From Apple to SoulCycle: Here's How Cult Brands Breed Loyalty and Fanaticism
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    From Apple to SoulCycle: Here's How Cult Brands Breed Loyalty and Fanaticism

    The best brands, like cults, inspire consumers to act irrationally. Basking in the marketing glow of companies like Apple, Harley-Davidson, Lululemon... More »

    This Biz Has A Better Email Thank You Than Most Nonprofits
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    This Biz Has A Better Email Thank You Than Most Nonprofits

    It’s not often that an email receipt can put a smile on your face, but it is possible. One such tech company, Buffer, strives to do just that – every... More »

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    Networking Advice From Zachary Burkes, Co-Founder of Gatekeeper Innovation Inc.

    Zachary Burkes is a co-founder of Gatekeeper Innovation. They are the makers of Safer Lock, a four-digit combination locking cap for prescription... More »

    Important Advice for New Online Retailers
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    Important Advice for New Online Retailers

    Our company, Ministry of Supply, started a couple of years ago out of MIT. We’re a collaboration between engineers and fashion designers, with an aim... More »

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