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    Everything you need to know & valuable resources to get started with a new business
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    Making Brands More Human

    The word brand is like the word beer. Important. A noun. Something that is desirable. But pretty much meaningless, unless you throw on an adjective... More »

    3 Easy Ways To Use Instagram’s Post Notification Feature For Your Brand
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    3 Easy Ways To Use Instagram’s Post Notification Feature For Your Brand

    Instagram has released a new Post Notification feature that could be a vital tool for your brand to increase its engagement with followers on... More »

    How To Incorporate Email Marketing And Contests To Maximize Success And Return
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    How To Incorporate Email Marketing And Contests To Maximize Success And Return

    Eighteen months ago when I wrote a contest best practices article I’d talk at length about “driving new Fans and Followers” because that was often... More »

    Find the Right Meme that Fits Your Personal Brand
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    Find the Right Meme that Fits Your Personal Brand

    Creating graphic memes with quotes is a good way to encourage conversation and shares on social media.  Having a standout visual marketing strategy... More »

    The Sales Snapshot: Resources For Developing Standout Salespeople
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    The Sales Snapshot: Resources For Developing Standout Salespeople

    What sales team leader doesn’t want a team of high-performing reps? We spend a lot of time providing sales managers with the tools that allow them to... More »

    Modern Website Design Ignores Gestalt Psychology
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    Modern Website Design Ignores Gestalt Psychology

    Many modern website designs feature massive images and blocks of text. You have to scroll down to see each new piece of content or to find further... More »

    Critical Email Marketing Dos And Don’ts For Professional Services
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    Critical Email Marketing Dos And Don’ts For Professional Services

    Email marketing has proven to be an effective strategy for maintaining relationships with leads and encouraging clients to become repeat clients.... More »

    Email 101: Growing An Email List Organically
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    Email 101: Growing An Email List Organically

    Growing a contact list from scratch can be a pretty a daunting task. It can feel like you’re constantly testing new call-to-actions to collect email... More »

    Improve Your Brand Image by… Losing Subscribers!?
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    Improve Your Brand Image by… Losing Subscribers!?

    Relationships come and go. It’s a fact of life, and it’s a fact of business. It’s not always due to a bad experience- sometimes it’s just time to... More »

    How to Start Your Own Brand Army of Loyal Followers
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    How to Start Your Own Brand Army of Loyal Followers

    How to Start Your Own Brand Army of Loyal Followers Off the top of your head can you name five brands you purchase or use regularly? Maybe it’s a... More »

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