Build a Business

    Everything you need to know & valuable resources to get started with a new business
    Mounting a Successful Email Marketing Campaign
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    Mounting a Successful Email Marketing Campaign

    If you’re someone who thinks email marketing and dial-up modems currently have the same degree of relevance, it’s time to adjust your belief systems.... More »

    How to Establish a Thriving Ecommerce Brand in One Year
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    How to Establish a Thriving Ecommerce Brand in One Year

    With a bit of strategic planning and careful execution, you can establish a thriving ecommerce brand in one year. These tips will help you get your... More »

    Strengths & Weaknesses of Email Marketing
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    Strengths & Weaknesses of Email Marketing

    It’s no secret that our world revolves around email. The average annual email rate has grown by over 4 percent annually since 2015, with 2017’s daily... More »

    How B2B SMBs Can Better Engage Partners
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    How B2B SMBs Can Better Engage Partners

    Winning businesses over and keeping them engaged isn’t easy when you’re a small- or medium-business (SMB). The business-to-business (B2B) sales cycle... More »

    Determining Your Niche in Ecommerce
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    Determining Your Niche in Ecommerce

    Your business is not just a bakery—or just a coffee shop, clothing store, consulting firm or photography studio. It has something special to offer... More »

    Crafting Your Ecommerce Privacy Policy
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    Crafting Your Ecommerce Privacy Policy

    Taking advantage of the best ecommerce platform – like those provided by Yahoo Small Business – is a great way to get your online business off to a... More »

    3 Reasons You Don’t Need a Pricey Ecommerce Website
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    3 Reasons You Don’t Need a Pricey Ecommerce Website

    Looking at some of the elaborate ecommerce sites on the ‘net today can be quite intimidating; especially when you’re thinking of starting an online... More »

    Easy On The Eyes: Building A Better Ecommerce Site
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    Easy On The Eyes: Building A Better Ecommerce Site

    If ever the old saying “You only get one chance to make a good first impression” was relevant, it’s in ecommerce. Online shoppers are judgmental... More »

    Building a Personal Brand: Step-by-Step
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    Building a Personal Brand: Step-by-Step

    Question: What do photographers, wellness coaches, small business owners and freelance creatives have in common? Answer: They all benefit from... More »

    Women Business Owners See Glass Ceiling Half Cracked
    article 

    Women Business Owners See Glass Ceiling Half Cracked

    Women small business owners agree that a glass ceiling exists, but not necessarily that it limits their opportunities.A survey of 1,000 small... More »

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