Jewelry Buying Basics (Infographic)

By Tim Scott | Small Business

Jewelry holds a special place in our life. Whether it is an exquisite diamond necklace, jewel studded earrings or wedding rings; jewelry is special for all of us, particularly women, who go weak in their knees at the slight mention of jewelry. But have you ever thought about the basics of buying jewelry? Here are the basics of buying jewelry that answer the why, when, how, where and whom.

Jewelry is a symbol of power and it denotes status. From ancient times, jewelry is associated with royalty and affluence. The basic reason behind buying jewelry is to differentiate oneself from the others. Wearing jewelry makes you stand out from the crowd. And the more exquisite the jewelry you have, the more affluent you are considered.

Mostly jewelry is gifted on some special occasions to show love, affection and respect. The best occasions for gifting jewelry are birthdays, engagements, anniversaries and all the special days where you can show affection. Apart from being the best gift when you want to show your love to your beloved, jewelry is also widely given by people, especially men, to make amends for anything that they might have said or done. Occasions when people buy jewelry include Christmas, Valentine’s Day and Mother’s Day, among others.

Buying jewelry, most of the times, is a planned decision with people spending hours selecting the best decisions and jewelry stores for them. Since jewelry does not come in cheap, people plan their budget and then make the buying decision. However, impulse buying also occurs when people see something catchy or latest in a store window. Apart from this, attractive credit terms are also

When it comes to the buying habits of men and women, there is a huge difference. Women tend to purchase the costliest jewelry pieces for them and gift jewelry which is slightly lower in price. For men, it is the other way round as most of them gift jewelry to the women in their lives.

Jewelry is one of the best gifts when you want to express your emotions to your loved one. Whatever may be the reason or occasion, buy the best jewelry and flaunt your style.


Jewelry Buying Basics (Infographic) image Jewelry Buying BasicsJewelry Buying Basics (Infographic)

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