Your Internet Marketing Education
In this day and age it’s more important than ever to stay current and up to date in order to stay one step ahead of your competition. With the advantages small business owners now have thanks to the internet we are seeing more and more individuals or home based businesses competing against much larger and established brick and mortar businesses.
It’s a good idea to set aside some time each day toward furthering our current skillsets and working knowledge we have about our industry. There is always something to learn, and it’s doubtful that will ever change.
Below are a few methods you can use to keep your marketing education moving forward and that will help grow your site’s traffic as well!
Internet Marketing Educational Tools
Your Peers – You have to remember you’re likely not the first to attempt this road, and you’re also not likely to be alone on it. Reach out and connect with your fellow bloggers and marketers to see what projects they have in the works, or what information they are sharing on their websites. Take the time to leave comments or ask (or answer) questions in order to further develop those relationships as well as to provide an additional small source of traffic.
Industry Seminars – Connecting IRL (in real life) is much more powerful than virtually and can often lead to some great connections, and perhaps even some joint ventures down the road. Get out of your comfort zone and make a point of interacting with as many other professionals within your industry as you can and be sure to follow up with them when the event is over to solidify the relationship. Perhaps offer to help them out in some way.
Business Courses – Business courses are a great way to get the best insider tips from people. They often reserve the very best tricks they are using to grow and profit, but when they release a product these tips and tricks are often included. Try limiting your course purchases to those marketers who’ve already achieved the level of success you’d like to achieve. While these can be expensive (I have some that were $5,000) they can shorten the learning curve in business for you immensely.
Webinars – There are some highly talented individuals out there putting together high quality webinars that are chock filled with valuable content as well as experts within your industry. If you find someone who motivates you, try getting on their list in order to find out when and where they’ll be talking or participating in these online events so you can register, and attend.
Books – One thing I started doing in recent years was committing to purchasing (and reading) two business books each month. I’m investing in my growth, and staying up to date with a wide range of topics that I might not otherwise have the time or means to invest in. If you don’t wish to purchase there is always the library which is one of the best resources a city has to offer you.
These are just a few of the many ways you can continue the educational growth you’ll want in order to keep making progress within your business. Often times the best education comes from necessity in order to solve a current problem. Another is by passing on that knowledge as a teacher or mentor does. Rather than continually consuming information and knowledge try sharing some of it in the form of blog posts, emails, reports and such so that others benefit as well from what you’ve learnt!
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