While crowdfunding websites like Kickstarter and Indiegogo were transforming the way artists, dancers, filmmakers, game and app developers, and other creative types get project funding, Eric Corl saw a need for a similar platform that could help everyday small businesses raise capital.
He’d already had experience at a company that connects entrepreneurs with investors online: as an Ohio State University freshman in 2004, Corl had served on the founding team at Startups.co.
Corl’s idea eight years later was that, similar to the way projects on Kickstarter and other popular platforms reward funders with branded t-shirts, coffee mugs, and cameos in films and books, businesses could raise money by taking pre-orders for products in development. He would provide the platform for offering pre-orders, as well as for conducting equity crowdfunding with accredited investors (individuals with an annual income of $200,000 or a net worth of $1 million). Businesses would offer shares of company stockRead More »from Fundable: A website that generates $1 million a week in startup funding