• FirefoxInstall the new Firefox »
  •  
    Other - Advertising & Marketing

    Question

    TV commercials: am I supposed to be able to read 2 lines of text in .43 second before it flashes out?

    Maybe I am getting toward old-fart-ism but it seems unreasonable that the editors of commercials expect me to read at warp speed. Seems if they really wanted me to read the text on the screen they would at least give me 3/4 of a second. What's wrong with this picture? What, the punk writers are accustomed to video games?
    a few seconds ago 4 Answers

    Best Answer

    Chosen by Asker
    Don't know what you're referring to, but it sounds like subliminal advertizing.
    a few seconds ago

    Other Answers

    • Like on [adult swim]? It's a brain game, (lumosity) to hone your critical thinking skills. Since it's nonsense, even if you win ... you lose.

      by jim s - 8 hours ago

    • Yes, as in car commercials. Hilarious. They are following the letter of the law, as opposed to the spirit of the law.

      by scoutma53 - 8 hours ago

    • A. They want you to rewind your DVR to view the commercial again. B. They are just trying to catch your eye with one of the words. C. They don't care. D. They're incompetent.

      by falsi fiable - 8 hours ago

    Recommended Articles

     
     
     
     
    Yahoo Small Business Services