The golden arches does not serve high quality food and in fact it is not very tasty either. Early on they targeted the very young in advertising and the young naged the parents to buy. Now those same are taking their grand children to the arches to have some of that not so good food. Immage and advertising has turned the little hamburger place on the street corner into a global business worth billions. No the product was and is not that good but the children were convinced and now they are old like me and still eat it. I do not.
by minus - 16 hours ago
As an American, I can answer that fast food answers a few of Americans cravings: The need for immediate gratification, ease of acquisition, large portions for very little money, and for the most part, it doesn't taste that bad.Oh and don't forget probably the most important; familiarity. We will go half way around the world and the first thing we look for is that little taste of home. Good luck on the writing.
by utopian citizen - 16 hours ago
fast food chains are successful because they all are following a proven business model. after the first mcdonalds were put up and they made all the mistakes. after they figured out exactly how to be successful they then made their busness model available for other oeople to buy into. also known as franchising.
by emanon1999 - 16 hours ago
"Because they put an addictive chemical in it that makes you crave it fort-nightly smart***" Sorry, I had a "So I Married An Axe Murderer" flashback. I do think there may be some truth to that, though. Also, it is cheap, fast, and readily available on every street corner.
by Sara - 16 hours ago
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