10 Simple Ways to Improve Your Finances and Save Your Sanity

Managing a small business can be draining and stressful. One minute you’re worrying about invoicing a client correctly, and t…

  • Why HR Is The Most Underrated Aspect Of Your Company Business 2 Community

    Having a great human resources team is crucial to any successful company. The problem is, they aren’t always seen that way to outsiders or even to fellow employees. Why? Any longtime business owner understands the importance of having a great human resources team and yet it is hard to quantify their value in real dollars. But the truth... More »Why HR Is The Most Underrated Aspect Of Your Company

    Having a great human resources team is crucial to any successful company. The problem is, they aren’t always seen that way to outsiders or even to fellow employees. Why? Any longtime business owner understands the importance of having a great human resources team and yet it is hard to quantify their value in real dollars. …

  • 10 Simple Ways to Improve Your Finances and Save Your Sanity Profit Minded

    Managing a small business can be draining and stressful. One minute you’re worrying about invoicing a client correctly, and the next you’re balancing your personal checkbook and hoping you’ve estimated your cashflow correctly. Some tasks, however, are more important than others when it comes to the viability of your business and your sanity. Here are [...] More »10 Simple Ways to Improve Your Finances and Save Your Sanity

    Managing a small business can be draining and stressful. One minute you’re worrying about invoicing a client correctly, and the next you’re balancing your personal checkbook and hoping you’ve estimated your cashflow correctly. Some tasks, however, are more important than others when it comes to the viability of your business …

  • Is Your B2B Blog a Real Snoozefest?
    Is Your B2B Blog a Real Snoozefest? Business 2 Community

    The other day, I ran across a nice little post by Chris Brogan—“7 Ways to Bore the Hell Out of People.” You’ll notice he did everything by the book. The title promised a unique benefit, as all blog titles should. It included a number, as all blog titles should. The post gave readers exactly what... More »Is Your B2B Blog a Real Snoozefest?

    Is Your B2B Blog a Real Snoozefest?

    The other day, I ran across a nice little post by Chris Brogan—“7 Ways to Bore the Hell Out of People.” You’ll notice he did everything by the book. The title promised a unique benefit, as all blog titles should. It included a number, as all blog titles should. The post gave readers exactly what...

  • When Paid Ads Go Stale: What To Do and How To Update
    When Paid Ads Go Stale: What To Do and How To Update Business 2 Community

    It’s highly probable that most of you have conducted paid advertising campaigns before and most of you probably have several running at this very moment. For those people, and even those who have never done paid advertising, it’s no surprise that every single advertisement goes “stale” after some time. No matter how good, or bad,... More »When Paid Ads Go Stale: What To Do and How To Update

    When Paid Ads Go Stale: What To Do and How To Update

    It’s highly probable that most of you have conducted paid advertising campaigns before and most of you probably have several running at this very moment. For those people, and even those who have never done paid advertising, it’s no surprise that every single advertisement goes “stale” after some time. No matter how good, …

  • Franchise Hiring By the Numbers [Infographic]
    Franchise Hiring By the Numbers [Infographic] Business 2 Community

    Running a successful business can’t be defined in just one way. It is challenging, rewarding, tiring, and awesome all at the same time. But one straightforward way to make things better when trying to run a successful business is to hire good employees. Now maybe you don’t have the time to spend on hiring and... More »Franchise Hiring By the Numbers [Infographic]

    Franchise Hiring By the Numbers [Infographic]

    Running a successful business can’t be defined in just one way. It is challenging, rewarding, tiring, and awesome all at the same time. But one straightforward way to make things better when trying to run a successful business is to hire good employees. Now maybe you don’t have the time to spend on hiring and...

  • Webinars, Attention and Memory: What Marketers Can Learn From Teachers
    Webinars, Attention and Memory: What Marketers Can Learn From Teachers Business 2 Community

    We marketers can learn a lot from teachers. Our goals are very much the same:  we want our audience to remember our message.  What teachers have known for a long time is that active participation in the learning process increases attention and that in turn increases memory. If marketers can also encourage active participation from... More »Webinars, Attention and Memory: What Marketers Can Learn From Teachers

    Webinars, Attention and Memory: What Marketers Can Learn From Teachers

    We marketers can learn a lot from teachers. Our goals are very much the same:  we want our audience to remember our message.  What teachers have known for a long time is that active participation in the learning process increases attention and that in turn increases memory. If marketers can also encourage active participation …

  • Apple Strives To Be Better As They Focus On Changing The World And Lives [VIDEO] Business 2 Community

    Strategically released the same week the U.S. celebrated Earth Day, Apple debuted their latest promotional video, Better, narrated by CEO Tim Cook, which is an environmentally-focused story on how Apple is striving for better through their products and processes. From a first watch, and the vivid imagery that evokes thoughts of sustainability and design, the... More »Apple Strives To Be Better As They Focus On Changing The World And Lives [VIDEO]

    Strategically released the same week the U.S. celebrated Earth Day, Apple debuted their latest promotional video, Better, narrated by CEO Tim Cook, which is an environmentally-focused story on how Apple is striving for better through their products and processes. From a first watch, and the vivid imagery that evokes thoughts …

  • How to Embrace Workflows
    How to Embrace Workflows Business 2 Community

    Workflows. They’re like that friend who everyone is intimidated by, yet can’t get enough of.  They’re complicated. They’re complex. But they can do a LOT of good for your marketing program. Admittedly, workflows have been the most difficult concept for me to grasp in all of my inbound marketing and HubSpot trainings and certifications. Let’s... More »How to Embrace Workflows

    How to Embrace Workflows

    Workflows. They’re like that friend who everyone is intimidated by, yet can’t get enough of.  They’re complicated. They’re complex. But they can do a LOT of good for your marketing program. Admittedly, workflows have been the most difficult concept for me to grasp in all of my inbound marketing and HubSpot trainings and …

  • NASDAQ Foreshadowing a Bearish Event?
    NASDAQ Foreshadowing a Bearish Event? Business 2 Community

    The three-day buying streak last week offered some optimism that maybe the worst was over for the stock market, but my technical analysis of the charts indicates otherwise. While blue chip and large-cap stocks are holding up fairly well, this cannot be said of the technology, growth, and small-cap segments of the stock market. I... More »NASDAQ Foreshadowing a Bearish Event?

    NASDAQ Foreshadowing a Bearish Event?

    The three-day buying streak last week offered some optimism that maybe the worst was over for the stock market, but my technical analysis of the charts indicates otherwise. While blue chip and large-cap stocks are holding up fairly well, this cannot be said of the technology, growth, and small-cap segments of the stock …

  • The Generation Screen
    The Generation Screen Business 2 Community

    Generation Z Sometimes I watch my 10 year old son Jake using my phone and wonder, how in the world did he figure that out? They’re calling kids Jake’s age, Generation Z but I like to call them Generation Screen. It’s like they can pick up anything with a screen (like a smartphone or tablet)... More »The Generation Screen

    The Generation Screen

    Generation Z Sometimes I watch my 10 year old son Jake using my phone and wonder, how in the world did he figure that out? They’re calling kids Jake’s age, Generation Z but I like to call them Generation Screen. It’s like they can pick up anything with a screen (like a smartphone or tablet)...

  • Content Marketing in Finance is About Getting the Credit
    Content Marketing in Finance is About Getting the Credit Business 2 Community

    Is content marketing relevant to financial institutions like banks and credit card companies? This might be the year the Fortune 500 are spending big on things like hiring a Chief Content Officer or a creative content agency, but there is a school of thought that says brands that have suffered a serious amount of damage... More »Content Marketing in Finance is About Getting the Credit

    Content Marketing in Finance is About Getting the Credit

    Is content marketing relevant to financial institutions like banks and credit card companies? This might be the year the Fortune 500 are spending big on things like hiring a Chief Content Officer or a creative content agency, but there is a school of thought that says brands that have suffered a serious amount of damag …

  • Ask the Right Questions When Considering Call Tracking Technology: Before, During, and After Calls
    Ask the Right Questions When Considering Call Tracking Technology: Before, During, and After Calls Business 2 Community

    Quick review: phone calls matter! There is a larger percentage of SMBs rating telephone leads as “good” or “excellent” than any other lead type, according to BIA/Kelsey. Thus, it is imperative for marketers to track different marketing channels to properly gauge overall performance and ROI. Makes sense, right? Acknowledging the importance of call tracking and... More »Ask the Right Questions When Considering Call Tracking Technology: Before, During, and After Calls

    Ask the Right Questions When Considering Call Tracking Technology: Before, During, and After Calls

    Quick review: phone calls matter! There is a larger percentage of SMBs rating telephone leads as “good” or “excellent” than any other lead type, according to BIA/Kelsey. Thus, it is imperative for marketers to track different marketing channels to properly gauge overall performance and ROI. Makes sense, right? Acknowledging …

  • Troubling Trend: Fewer High School Grads Are Choosing College
    Troubling Trend: Fewer High School Grads Are Choosing College Entrepreneur

    After surging during the recession, college enrollment is down as high school graduates appear to be choosing work over school. More »Troubling Trend: Fewer High School Grads Are Choosing College

    Troubling Trend: Fewer High School Grads Are Choosing College

    After surging during the recession, college enrollment is down as high school graduates appear to be choosing work over school.

  • Needle in a Haystack
    Customer and Market Research – Necessary but Overlooked steps for the Entrepreneur Yahoo! Small Business Advisor

    This is the seventh part of our Smart and Simple Guide to starting a business. We've already covered ideas, business concept, funding, family, naming, branding and competitive research. And now we come to a topic that is at least as important as all of those and one that can prevent you from making critical mistakes that will doom your business. Market Research. More »Customer and Market Research – Necessary but Overlooked steps for the Entrepreneur

    Needle in a Haystack

    This is the seventh part of our Smart and Simple Guide to starting a business. We've already covered ideas, business concept, funding, family, naming, branding and competitive research. And now we come to a topic that is at least as important as all of those and one that can prevent you from making critical mistakes that …

 

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