• Great Retail Greetings: A Win for Customer and Culture
    Great Retail Greetings: A Win for Customer and Culture Business 2 Community

    We’ve written previously about the concepts of primacy and recency. They dictate that in any encounter we tend to remember what happened first and what happened last. As customer service professionals, we know that first impressions matter, but what if you used that first impression to set the stage for your customer and your employee?... More »Great Retail Greetings: A Win for Customer and Culture

    Great Retail Greetings: A Win for Customer and Culture

    We’ve written previously about the concepts of primacy and recency. They dictate that in any encounter we tend to remember what happened first and what happened last. As customer service professionals, we know that first impressions matter, but what if you used that first impression to set the stage for your customer and …

  • Finding the Right Field Service Technology and Tools Business 2 Community

    Studies show that field service organizations have identified technology as a key investment for their business. In a recent survey entitled, Transforming Service Deliver: An Insight Report 2014, Trimble found that 67% of the respondents said they had or intended to carry out a large change program in the past or future 24 months, and... More »Finding the Right Field Service Technology and Tools

    Studies show that field service organizations have identified technology as a key investment for their business. In a recent survey entitled, Transforming Service Deliver: An Insight Report 2014, Trimble found that 67% of the respondents said they had or intended to carry out a large change program in the past or future …

  • How Do You Get YOUR News? [Infographic]
    How Do You Get YOUR News? [Infographic] Business 2 Community

    From smartphones, to tablets, to laptops, the average adult uses on average four different types of devices to access news in a given week. Back in 2012, digital-only news circulation grew by 275%, ushering in a new era of news. At the same time, however, digital and print bundle subscriptions jumped up by 499%; looks... More »How Do You Get YOUR News? [Infographic]

    How Do You Get YOUR News? [Infographic]

    From smartphones, to tablets, to laptops, the average adult uses on average four different types of devices to access news in a given week. Back in 2012, digital-only news circulation grew by 275%, ushering in a new era of news. At the same time, however, digital and print bundle subscriptions jumped up by 499%; looks. …

  • 4 Hiring Pitfalls: How to Avoid the Top Mistakes Hiring Managers Make
    4 Hiring Pitfalls: How to Avoid the Top Mistakes Hiring Managers Make Business 2 Community

    The candidate experience is something many organizations overlook during the recruiting process. Yet, a positive experience can have far-reaching business consequences. A survey by the Talent Board found that more than half of candidates (61 percent) who had a positive applicant experience would actively recommend an organization to their peers for employment opportunities. While half... More »4 Hiring Pitfalls: How to Avoid the Top Mistakes Hiring Managers Make

    4 Hiring Pitfalls: How to Avoid the Top Mistakes Hiring Managers Make

    The candidate experience is something many organizations overlook during the recruiting process. Yet, a positive experience can have far-reaching business consequences. A survey by the Talent Board found that more than half of candidates (61 percent) who had a positive applicant experience would actively recommend an organization …

  • What I Learned From a Two-Year IRS Audit
    What I Learned From a Two-Year IRS Audit Entrepreneur

    These lessons learned can help you navigate the audit process. More »What I Learned From a Two-Year IRS Audit

    What I Learned From a Two-Year IRS Audit

    These lessons learned can help you navigate the audit process.

  • How Does Ad Retargeting Really Work? [Infographic]
    How Does Ad Retargeting Really Work? [Infographic] Business 2 Community

    Here’s a dilemma that small- and medium-size businesses often face: a consumer searches for your products and services, but they don’t see your links or visit your website. Or, the consumer does visit your website, but leaves without contacting you via phone or email. How can you continue to re-engage those lost consumers? There is... More »How Does Ad Retargeting Really Work? [Infographic]

    How Does Ad Retargeting Really Work? [Infographic]

    Here’s a dilemma that small- and medium-size businesses often face: a consumer searches for your products and services, but they don’t see your links or visit your website. Or, the consumer does visit your website, but leaves without contacting you via phone or email. How can you continue to re-engage those lost consumers? …

  • Social Media Blunder
    4 Small Business Blunders: Are You Blowing It on Social Media? Young Entrepreneurs

    When the Internet first broke into the mainstream, businesses were slow to respond. Many business leaders simply failed to grasp the importance of the online world. Businesses large and small missed out on a great opportunity to engage with their … Continue reading → More »4 Small Business Blunders: Are You Blowing It on Social Media?

    Social Media Blunder

    When the Internet first broke into the mainstream, businesses were slow to respond. Many business leaders simply failed to grasp the importance of the online world. Businesses large and small missed out on a great opportunity to engage with their … Continue reading →

  • What 3 Mobile Marketing Experts Say About Growing Your Business Business 2 Community

    We recently discussed mobile marketing with three awesome mobile marketing pros: Tim Hayden, Kim Dushinski and Chris Brisson. They shared their advice on the most important mobile marketing strategies and what companies should work on for the future. For highlights of their wisdom, plus a little rap song parody, keep reading. How Do You Define... More »What 3 Mobile Marketing Experts Say About Growing Your Business

    We recently discussed mobile marketing with three awesome mobile marketing pros: Tim Hayden, Kim Dushinski and Chris Brisson. They shared their advice on the most important mobile marketing strategies and what companies should work on for the future. For highlights of their wisdom, plus a little rap song parody, keep reading. …

  • Five Reasons Your Attitude Is Hurting Your Career
    Five Reasons Your Attitude Is Hurting Your Career Business 2 Community

    This post is about trying to help you, not about criticizing you. Please consider it in that light. Your attitude is one of the most important factors in creating your long-term career happiness. As noted in the first chapter of my career book, “Attitude is important in landing a job, keeping a job, and being... More »Five Reasons Your Attitude Is Hurting Your Career

    Five Reasons Your Attitude Is Hurting Your Career

    This post is about trying to help you, not about criticizing you. Please consider it in that light. Your attitude is one of the most important factors in creating your long-term career happiness. As noted in the first chapter of my career book, “Attitude is important in landing a job, keeping a job, and being...

  • The Tool Your Nonprofit Needs the Most
    The Tool Your Nonprofit Needs the Most Entrepreneur

    After your nonprofit is up and running, a strategic plan will help you keep it in business and moving forward. More »The Tool Your Nonprofit Needs the Most

    The Tool Your Nonprofit Needs the Most

    After your nonprofit is up and running, a strategic plan will help you keep it in business and moving forward.

  • FCC to Propose Controversial New Rules on Net Neutrality
    FCC to Propose Controversial New Rules on Net Neutrality Entrepreneur

    The new rules would reportedly allow ISPs to charge content providers for a faster, separate pipeline into customers' homes, effectively ending net neutrality. More »FCC to Propose Controversial New Rules on Net Neutrality

    FCC to Propose Controversial New Rules on Net Neutrality

    The new rules would reportedly allow ISPs to charge content providers for a faster, separate pipeline into customers' homes, effectively ending net neutrality.

  • WWF Taps Into Snapchat, Online Video to Raise Awareness of Endangered Species Business 2 Community

    The Danish branch of the World Wildlife Fund has created a campaign based around a simple comparison to Snapchat that is both accurate and powerful. Just as a Snapchat message disappears in a matter of seconds, so too can an endangered species cease to exist in the blink of an eye. The WWF is using... More »WWF Taps Into Snapchat, Online Video to Raise Awareness of Endangered Species

    The Danish branch of the World Wildlife Fund has created a campaign based around a simple comparison to Snapchat that is both accurate and powerful. Just as a Snapchat message disappears in a matter of seconds, so too can an endangered species cease to exist in the blink of an eye. The WWF is using...

  • 5 Timesaving Features of WordPress 3.9
    5 Timesaving Features of WordPress 3.9 Business 2 Community

    Ok, now that I’m over my annoyance about the jazz name of WordPress 3.9, I’m going to tell you what really I think of this new version. It’s pretty cool. Here are the features I find the most interesting: Paragraphs Paste Perfectly It has long been a peeve of mine that you can’t just paste... More »5 Timesaving Features of WordPress 3.9

    5 Timesaving Features of WordPress 3.9

    Ok, now that I’m over my annoyance about the jazz name of WordPress 3.9, I’m going to tell you what really I think of this new version. It’s pretty cool. Here are the features I find the most interesting: Paragraphs Paste Perfectly It has long been a peeve of mine that you can’t just paste...

  • The Beginner’s Guide to Social Media Metrics: Audience Growth Rate
    The Beginner’s Guide to Social Media Metrics: Audience Growth Rate Business 2 Community

    Social media can be an incredibly important tool for your business. But it can also be overwhelming. You’re following what’s being said about your industry and brand, your team is trying to produce and share great content, you’re interacting with customers, finding prospects and you’re trying to make sense of it all. The biggest question... More »The Beginner’s Guide to Social Media Metrics: Audience Growth Rate

    The Beginner’s Guide to Social Media Metrics: Audience Growth Rate

    Social media can be an incredibly important tool for your business. But it can also be overwhelming. You’re following what’s being said about your industry and brand, your team is trying to produce and share great content, you’re interacting with customers, finding prospects and you’re trying to make sense of it all. The …

 

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