Yahoo! Small Business: Market Research http://smallbusiness.yahoo.com/r-index Find information to help grow your online business with business plans, Thomas Register, news articles and more 10 Marketing Trends for 2010 http://smallbusiness.yahoo.com/r-article-a-114354-m-6-sc-41-10_marketing_trends_for_2010-i 2010 is poised to be an exciting year for marketers; trends that have been taking shape over the course of the past decade are creating new ... Wed, 20 Jan 2010 16:00:00 -0800 114354 Find Your Market's Sweet Spot http://smallbusiness.yahoo.com/r-article-a-114356-m-6-sc-41-find_your_markets_sweet_spot-i I based his entire marketing program on proving that he was offering money at a discount. In other words, we showed the prospect such a large, ... Tue, 19 Jan 2010 16:00:00 -0800 114356 10 Web Marketing Trends for 2010 http://smallbusiness.yahoo.com/r-article-a-114310-m-6-sc-41-10_web_marketing_trends_for_2010-i Allocating your small business marketing budget to maximize return on investment and minimize the risks of a low or negative return can become a lot ... Wed, 23 Dec 2009 16:00:00 -0800 114310 Change Your Definition of Marketing http://smallbusiness.yahoo.com/r-article-a-114313-m-6-sc-41-change_your_definition_of_marketing-i In my 35 years working with business owners, entrepreneurs and big corporate clients on marketing, I've seen many different definitions of ... Tue, 22 Dec 2009 16:00:00 -0800 114313 Break Down the VC Barrier http://smallbusiness.yahoo.com/r-article-a-114275-m-6-sc-41-break_down_the_vc_barrier-i Two rules in venture capital: VC firms tend to give money to entrepreneurs who've gotten venture capital before. VCs also like to fund companies ... Wed, 02 Dec 2009 16:00:00 -0800 114275 10 Reasons Your Marketing Messages Stink http://smallbusiness.yahoo.com/r-article-a-114263-m-6-sc-41-10_reasons_your_marketing_messages_stink-i You could write the most eloquent copy in the world, but even the best writing doesn't always drive consumer responses. In other words, it takes ... Mon, 23 Nov 2009 16:00:00 -0800 114263 Get to Know Your Competition http://smallbusiness.yahoo.com/r-article-a-114270-m-6-sc-41-get_to_know_your_competition-i Business is war and the competition is the enemy--right? Wrong. Though competition is a fundamental aspect of being in business, savvy entrepreneurs ... Sun, 15 Nov 2009 16:00:00 -0800 114270 Give Your Marketing a Fall Lift http://smallbusiness.yahoo.com/r-article-a-114233-m-6-sc-41-give_your_marketing_a_fall_lift-i Here in New England, the leaves on the trees have turned blazing colors. They're a brilliant reminder of the change of seasons, and their time is ... Tue, 20 Oct 2009 17:00:00 -0700 114233 Marketing to a Captive Audience http://smallbusiness.yahoo.com/r-article-a-114226-m-6-sc-41-marketing_to_a_captive_audience-i Want to catch the eye of high-income customers? Your best chance may come while they wait to board airplanes. For instance, travelers strolling ... Wed, 14 Oct 2009 17:00:00 -0700 114226 Marketing Locally? Think Globally http://smallbusiness.yahoo.com/r-article-a-114207-m-6-sc-41-marketing_locally_think_globally-i It's a paradox: So many online merchants, yet so few willing to reach for the stars by thinking beyond the American market. They don't call ... Tue, 29 Sep 2009 17:00:00 -0700 114207 The Psychology of Stress http://smallbusiness.yahoo.com/r-article-a-114136-m-6-sc-41-the_psychology_of_stress-i In the economic tailspin of the late 2000s, loss is part of life. Workers are losing their jobs, employers are losing their businesses, and as credit ... Wed, 11 Mar 2009 17:00:00 -0700 114136 Targeted E-Mail Marketing http://smallbusiness.yahoo.com/r-article-a-114086-m-6-sc-41-targeted_email_marketing-i Getting to know your customers--what they care about and what motivates them--is a powerful first step toward getting great results from your ... Sun, 01 Mar 2009 16:00:00 -0800 114086 Talking About My Generation http://smallbusiness.yahoo.com/r-article-a-114055-m-6-sc-41-talking_about_my_generation-i Boomers   How they like to com-municate Texting, cell phones and IM E-mail, IM and cell phones E-mail, cell phones and face to face Approach to ... Thu, 12 Feb 2009 16:00:00 -0800 114055 The "Unblinging" Of Millennials http://smallbusiness.yahoo.com/r-article-a-114041-m-6-sc-41-the_unblinging_of_millennials-i Old: You'd think the trend toward environmental awareness would put millennials in the top tier of hybrid car buyers. But a 2007 review of auto ... Thu, 15 Jan 2009 16:00:00 -0800 114041 The Power of Prelection http://smallbusiness.yahoo.com/r-article-a-113871-m-6-sc-41-the_power_of_prelection-i If you want to turn your business into a household name, you need to polish your public-speaking skills, says Simone Brown, founder of StockTheMind ... Mon, 17 Nov 2008 16:00:00 -0800 113871 Be Your Own Trend Spotter http://smallbusiness.yahoo.com/r-article-a-113836-m-6-sc-41-be_your_own_trend_spotter-i When Jeremy Gutsche sees his disparate group of 20,000 trend hunters posting similar observations on his trend-spotting website, he gets excited. ... Thu, 13 Nov 2008 16:00:00 -0800 113836 Sales and Marketing: Separated at Birth? http://smallbusiness.yahoo.com/r-article-a-113787-m-6-sc-41-sales_and_marketing_separated_at_birth-i I hear this question a million times over, and I scratch my head in wonderment every time: "To achieve the growth we are targeting, do you think ... Mon, 03 Nov 2008 16:00:00 -0800 113787 Keep Up Appearances http://smallbusiness.yahoo.com/r-article-a-113769-m-6-sc-41-keep_up_appearances-i To gain exposure for his new dog product, Carl developed and launched a series of educational courses in partnership with a local pet store. Carl ... Tue, 14 Oct 2008 17:00:00 -0700 113769 Win Sales From Recession-Minded Consumers http://smallbusiness.yahoo.com/r-article-a-113539-m-6-sc-41-win_sales_from_recessionminded_consumers-i Ask American consumers of all ages and income levels and they'll tell you their focus this summer is on savings. In a recession economy--with gas ... Thu, 07 Aug 2008 17:00:00 -0700 113539 Grrrrrrr! http://smallbusiness.yahoo.com/r-article-a-113513-m-6-sc-41-grrrrrrr-i Sold by the Brits to the Yanks and recently to India, Jaguar continues to build its cars in England, where the 2009 XF Supercharged sedan and the new ... Thu, 31 Jul 2008 17:00:00 -0700 113513 The Business of Politics http://smallbusiness.yahoo.com/r-article-a-113502-m-6-sc-41-the_business_of_politics-i For nearly three decades, voter turnout among young Americans steadily declined; it seemed that people under 30 just didn't care about elections ... Tue, 29 Jul 2008 17:00:00 -0700 113502 Good News, Bad News as Customs Shifts Gears http://smallbusiness.yahoo.com/r-article-a-113422-m-6-sc-41-good_news_bad_news_as_customs_shifts_gears-i For businesses involved in international trade that have endured years of government emphasis on supply chain security, there may finally be a light ... Thu, 26 Jun 2008 17:00:00 -0700 113422 Putting Time Into Your Product http://smallbusiness.yahoo.com/r-article-a-113076-m-6-sc-41-putting_time_into_your_product-i As an entrepreneur--and the founder of a company that supports and encourages entrepreneurs--it's frustrating to see media reports of inventors ... Sun, 04 May 2008 17:00:00 -0700 113076 Putting Time Into Your Product http://smallbusiness.yahoo.com/r-article-a-113128-m-6-sc-41-putting_time_into_your_product-i As an entrepreneur--and the founder of a company that supports and encourages entrepreneurs--it's frustrating to see media reports of inventors ... Sun, 04 May 2008 17:00:00 -0700 113128 Putting Time Into Your Product http://smallbusiness.yahoo.com/r-article-a-113103-m-6-sc-41-putting_time_into_your_product-i As an entrepreneur--and the founder of a company that supports and encourages entrepreneurs--it's frustrating to see media reports of inventors ... Sun, 04 May 2008 17:00:00 -0700 113103 Putting Time Into Your Product http://smallbusiness.yahoo.com/r-article-a-113065-m-6-sc-41-putting_time_into_your_product-i As an entrepreneur--and the founder of a company that supports and encourages entrepreneurs--it's frustrating to see media reports of inventors ... Sun, 04 May 2008 17:00:00 -0700 113065 Good as New http://smallbusiness.yahoo.com/r-article-a-113096-m-6-sc-41-good_as_new-i Everything from thrift shops (resale shops run by nonprofit organizations) to consignment stores (they sell items for patrons, earning a percentage ... Wed, 30 Apr 2008 17:00:00 -0700 113096 Good as New http://smallbusiness.yahoo.com/r-article-a-113057-m-6-sc-41-good_as_new-i Everything from thrift shops (resale shops run by nonprofit organizations) to consignment stores (they sell items for patrons, earning a percentage ... Wed, 30 Apr 2008 17:00:00 -0700 113057 Good as New http://smallbusiness.yahoo.com/r-article-a-113123-m-6-sc-41-good_as_new-i Everything from thrift shops (resale shops run by nonprofit organizations) to consignment stores (they sell items for patrons, earning a percentage ... Wed, 30 Apr 2008 17:00:00 -0700 113123 Good as New http://smallbusiness.yahoo.com/r-article-a-113148-m-6-sc-41-good_as_new-i Everything from thrift shops (resale shops run by nonprofit organizations) to consignment stores (they sell items for patrons, earning a percentage ... Wed, 30 Apr 2008 17:00:00 -0700 113148