Public Relations
The Essentials of Guerrilla Marketing
As marketing continues to change, the secrets of guerrilla marketing continue to change. There are 18 guerilla marketing ...
As marketing continues to change, the secrets of guerrilla marketing continue to change. There are 18 guerilla marketing ...
Practice Makes Perfect Networking
These are the two things you should know about networking: 1. "Practice makes perfect" is not enough.Practice alone ...
These are the two things you should know about networking: 1. "Practice makes perfect" is not enough.Practice alone ...
Globetrotting Entrepreneurs
The globetrotting lifestyle is typically exclusive to jet-set, elite billionaires. But as offices go virtual and technology ...
The globetrotting lifestyle is typically exclusive to jet-set, elite billionaires. But as offices go virtual and technology ...
Attention, Please
Here's a biography guaranteed to make you feel like a sloth. Gurbaksh Chahal dropped out of school at 16 to found the ...
Here's a biography guaranteed to make you feel like a sloth. Gurbaksh Chahal dropped out of school at 16 to found the ...
All Public Relations Articles
Entrepreneur.com - "A lot more companies are finding value in learning more about wine," says Don Sritong, corporate sommelier and managing partner of Just Grapes, a Chicago wine shop ...
• Customize Your Referral Strategies
Entrepreneur.com - One of the things I often tell people is to remember what Tony Alessandro calls, the Platinum Rule: Treat others the way they want to be treated. This rule applies to every ...
• Spring Into Style
Entrepreneur.com - Running a business is tough. You're tired, stressed, and that pair of trousers you threw in the laundry basket yesterday is probably going back on you tomorrow. Getting stuck ...
• Love the Customers Who Hate You
BusinessWeek.com - Their online gripes—and don't fool yourself, they have them—will help you reinvent your business
• Stop Blaming Your Network
Entrepreneur.com - One of the problems people often have when they establish a referral network is that once they feel unsatisfied with their referrals, they blame people in the network for not ...
• Get Them Talking
Entrepreneur.com - One good referral is worth dozens of unqualified prospects. So San Francisco spa and yoga studio International Orange is happy to have found a wellspring of qualified leads ...
• Politically Speaking
Entrepreneur.com - Linda Reichert says she'll never forget the moment when Sen. Hillary Clinton (D-NY) walked through the front door of her Muscatine, Iowa, bed-and-breakfast. "My husband ...
• Frame of Reference
Entrepreneur.com - Referrals are great. Everybody knows that. You do some nice work for a customer, they tell a few people, and next thing you know, you've got another customer--and it ...
• Blogging for Dollars
Entrepreneur.com - It's been a little over a year since John Chow decided to make money by blogging about making money blogging. Since then, the 42-year-old Richmond, British Columbia, ...
• Let It Shine
Entrepreneur.com - Ian worked for years to hone his expertise in helping people become better communicators. He built a successful communication coaching business by incorporating the latest ...
• Getting Referred By Friends and Family
Entrepreneur.com - When was the last time you had a referral from your mom or dad? How about your spouse? Oddly enough, the people most familiar with you are often the most casual about giving you ...
• Brands: Namestorming
BusinessWeek.com - Catchy, original, evocative—the right name defines your company and is an invaluable marketing tool. Here's how to find it
• Sweet Spots
Entrepreneur.com - Pebble Beach Resorts Pebble Beach , California This legendary resort offers four spectacular courses: Pebble Beach Golf Links, The Links at Spanish Bay, Spyglass Hill Golf Course ...
• The Business of Golf
Entrepreneur.com - Cesar Sosa often invites a client or prospect along when he plays his twice-weekly rounds of golf. Afterward, the entrepreneur asks his playing partners to join him at the ...
• This Holiday, Say It With an E-Card
Entrepreneur.com - Why spend money on paper cards and postage when you can send an e-card? The holidays are a perfect time to send one to the people on your list. Here are 10 ideas that will help ...
• Distinguish Yourself to Reporters
Entrepreneur.com - Reporters are bombarded with e-mails and phone calls from PR people every day of the working week. Due to the sheer volume of pitches reporters receive--as well as the fact that ...
• In the Market
Entrepreneur.com - For many gastronomes, the farmers market is a ritual. After selecting perfectly ripe figs and peaches, they head over to the fishmonger's stand to check out the weekly catch ...
• Getting the Most From Trade Shows
Entrepreneur.com - Trade shows can be a tremendously powerful marketing tool or a tremendous drain on your time and resources. There are many excellent reasons to exhibit at trade shows. They're ...
• Top 5 Business Card Blunders
Entrepreneur.com - Nothing is more important to making a good first branding impression than your business card. In addition to the information included, a card's look and feel also sends a ...
• 8 Ways to Revamp Your Business Card
Entrepreneur.com - For a slideshow illustrating some of the trends in business cards mentioned in this article, click here . In Japan, exchanging business cards is more of a ceremony than a ...