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A postage meter is a welcome addition to any office that sends even a relatively small amount of mail. Metered mail has a professional look, is convenient, and can save you money. You can also end those annoying last-minute runs to the post office.
If you spend more than $50 per month on postage, your office will benefit from having a postage meter. In addition to the convenience and time savings, being able to print exact postage can reduce your expenses, as well. However, selecting the best meter for your needs and budget can be a daunting task. To start, consider these basic questions:The answers to these questions will help you decide which features are most important in selecting a postage meter, and help you choose the right postage meter vendor for your business.
Postage meter basics
The meter is the critical part of your mailing system. It prints the indicia - the mark that takes the place of a stamp - and stores the postage.
It is important to note that meters cannot be purchased. Under federal regulations, they can only be leased. Other parts of the postage system can be purchased, but ownership of the meter itself is strictly controlled.
All meters share the same basic features and can hold up to $1,000 in postage. All can send first class, priority, and express mail, as well as packages. They can also be used for discounted bulk mailings, but you will need to apply to the United States Postal Service (USPS) for a permit.
Beyond the basic features, meters begin to differ according to various options that concern security and ease of use:Digital meters provide additional security by printing a two dimensional barcode that identifies the sender as well as the destination. Many digital meters can also be updated electronically, allowing them to stay current when the USPS changes its rates. Traditional meters require an expensive chip upgrade when rates change.
About the postage meter base
The base is essentially an envelope handler, designed to transport your mail through the meter. Unlike the meter itself, bases can be purchased outright - but they are often leased along with the meter. Prices for bases start at several hundred dollars, but advanced options can push the price into the thousands of dollars. Although it may sound expensive, it can be more cost-effective than paying a monthly rental fee.
The four main parts of a base include the feeder, sealer, stacker, and tape dispenser.
FeederA feeder guides envelopes through the meter. Although you can get a low-end meter without a feeder, feeding a large mailing by hand is quite tedious.
You have the choice of a semiautomatic feeder, which lets you feed in a handful of envelopes at a time, or an automatic feeder where no manual feeding is needed. Automatic systems are quite expensive, starting around $1,200 more than similar semiautomatic systems, which cost about $700, but can speed the process immensely for very high-volume mailers.
Feeders are rated by their feeding speed. A slow machine will process 15 letters per minute, while the fastest operate at about 270 letters per minute.
SealerA sealer moistens the envelope flap and closes it. On the less expensive systems, the sealer is more of a moistener than an actual "sealer."
Unfortunately, the sealer tends to be the most unreliable component of a postage meter system. Because of the presence of glue and water, sealers often gum up and require regular cleaning.
StackerAfter mail is metered, it must be cleared from the machine. This requires a stacker. Low-end stackers are no more than a catch tray placed at the edge of the meter and designed to hold metered pieces of mail.
Power stackers can stack more envelopes by using a conveyor mechanism to move the stamped pieces away from the meter's edge. These power stackers can add $1,000 to $2,000 to the cost of a mailing system, and can be added to only the fastest systems.
Tape dispenserWhen sending larger packages or odd-shaped mail, it is not always possible to print the indicia directly onto the mailing piece. In these cases, strips of adhesive paper, called tape, are fed through the meter and affixed to the package.
Unless it is carefully fed, the meter may miss the strip entirely and waste postage. If you will be using tape often, it is worth getting a base that has a tape dispenser.
Tape dispensers are available in two varieties: pre-cut dispensers that use single pieces of tape and dispensers that use a roll of tape. Bases equipped to use roll tape usually cost significantly more than bases using pre-cut tape, but can result in lower operating costs over time.
Postage scales
Meters print your postage based on the rates and regulations of the USPS. Because rates are predominantly determined by the weight of the item you are sending, you will need a scale to weigh letters and packages and indicate the appropriate postage for each postal class.
When you use a scale, you minimize the overpayment that occurs when you attach extra stamps to packages because you do not have the exact "change" or because you are not exactly sure of the cost. Studies have estimated the savings to a typical business at up to 20 percent.
Some digital scales connect directly to the postage meter so the correct postage is automatically entered, which is useful if you often send packages of varied weights. They can also provide price information on other carriers, like FedEx and UPS.
Spring scales do not offer all of the perks that digital scales do. But for low-volume mailers that primarily send letters, spring scales are a cheap and functional solution.
Spring scales can cost as little as $40 while digital scales can run into the hundreds of dollars. You can also rent a scale - a small digital scale for a small business costs about $5 per month.
Postage meter service and support
The meter does not require a service contract because the owner - the manufacturer - is responsible for repairs on the unit. Before leasing a meter, make sure you understand how the manufacturer will handle repairs: will you have to ship it somewhere? Or do they have technicians in your area that can come to your office?
Service contracts for the base will typically cost 5 percent to 10 percent of the cost of the base. However, bases are quite reliable; you will probably spend less by just attending to it on an as-needed basis.
Postage refillsGone are the days of lugging your meter to the post office to add more postage. The USPS requires that all refills be done over the phone. Most modern meters have a simple phone jack that allows you to plug your meter in and download more postage from an account with the post office; some also allow you to purchase refills online.
Mailing system pricing
Depending on the functions of your mailing system, you can find yourself paying anywhere from a few hundred to several thousand dollars a year to meter your mail - not including the cost of the postage itself. Postage prices, of course, are set by the USPS, and postage meter manufacturers are prohibited from marking them up, so you do not need to compare postage costs.
You can get started with a very basic meter for around $20 per month. Add on complex feeding and automation systems and the costs can escalate up to $100 - $200 per month.
As mentioned earlier, the meter can only be leased. While you can lease a meter one year at a time, most vendors will encourage you to sign up for a at least a three-year term. But you usually have the flexibility of a shorter term if the thought of being tied into a three-year agreement does not sit well with you.
Some companies base their rates on usage; after the first year, your monthly meter rate is based on your average monthly postage for the previous year. Keep in mind that rates can only go up; if your usage drops, your meter rate for the following year will not necessarily be adjusted accordingly. Other companies simply change their rates from year to year regardless of your usage. When shopping for a system, make sure to get all the relevant details on rental pricing.
There is more flexibility in pricing for bases and scales, which can be either bought outright or leased. Depending on the options, bases range from a few hundred dollars to a few thousand dollars while scales range from $40 to hundreds of dollars.
Choosing a postage meter provider
For smaller businesses, the first concern is probably price. Since the industry is so highly regulated, the base level systems do not differ substantially from one provider to another, so price can be the best differentiator. As your mailing volume and monthly expenditure increase, other factors come into play.
Service can vary depending on the company you choose. Some manufacturers sell their systems directly, while others distribute through a network of independent dealers. Both can provide excellent service - but in either case, you should ask about their customer support. Ask questions like: Will I receive a telephone or site visit? What is the average response time?
Payment options can also be important. If you plan to lease, you get the advantage of being able to update your equipment on a more regular basis. Some companies have more attractive lease options than others. Also, postage can be paid for in different ways. The simplest is pre-payment: you send a check to the USPS which establishes your account, and your postage purchases are deducted automatically.
Some manufacturers also allow you to "mail now, pay later," essentially lending you the money to conduct your mailing. Or you may be able to buy postage upfront from your provider. In some cases, you can even earn "interest" in the form of additional postage if you pre-pay. However, when you refill your account, there may be a charge associated with it, typically five to ten dollars.
Buying tips
Deals can be had. While meter rates do tend to be fairly inflexible, you may be able to get deals like free rental months. Sales reps will often throw in six months to one year of free meter rental to close a deal for a costly system.
Use your PC. If your average month is less than $50 but you are looking for a more efficient mailing solution, you may want to check out the USPS's list of PC Postage providers. [http://www.usps.com/postagesolutions/pc_post.htm?from=001home&page=pcpostage] These companies let you print postage directly from you computer.
Rate insurance makes sense...sometimes. Every time the Postal Service changes postal rates, your scale needs to be updated - usually costing about $75 to $175 a pop. If you want to pay a fixed yearly fee for rate insurance, you can receive free scale updates. Or, get a digital scale - they can automatically update rate information through an Internet connection.
Not everything needs to be bought from a vendor. Consumables, such as sealing liquid and mailing tape, are often cheaper when purchased at office supply stores or independent dealers.
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