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Trade shows offer inventors and entrepreneurs the opportunity to reach a large number of potential buyers and retailers. They also provide a marketing-sales double whammy: You'll meet buyers seeking ...

If you want to make more money, you have to spend more time selling, right? Yes, but there are only 24 hours in a day, and who wants to spend them all working? The key is to work smarter--not harder. For busy ...

Every entrepreneur from New York to Los Angeles faces the same daily dilemma--a finite marketing budget and an infinite number of advertising options. After all, your customers are bombarded with hundreds of ...

Abe Lincoln once said, "If I had six hours to chop down a tree, I?d spend the first four sharpening the axe." Whether or not you agree with his proportion of time spent preparing, it's hard to ...

Have you ever considered suing someone for not holding up their end of a bargain? Or were you the one being sued? Whether you're in business or not, you probably encounter contracts almost every day. ...

As an internet marketing guide, a lot of people ask me how to start and grow an online business. I tell them this: There's a proven sequence of steps you can follow to guarantee your success. How do I ...

Aside from maintaining a website, Jon Basso hasn't spent one dollar on advertising. And yet his restaurant has garnered international attention thanks to the controversy he's created. "We ...

Some bridges are merely burned. Others are scorched. Elaine Browne and her business partners, Federico Lupo and Dario Arias, knew the latter applied to them shortly after opening their New York City hair ...

At the age of 96, living in Encino, California and making 20 to 30 speeches a year, former UCLA coach John Wooden still keeps in touch with more players than he could name in one breath, including Bill Walton, ...

It's happening again. Your pulse is racing, your palms are sweating, and your voice is choking up. No, you're not being robbed at gunpoint; you're about to address a group of your most promising ...