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1. Step 1: Create a Life Plan

As we always say, plan your life, then plan your business.Some of the most successful and happy people we know are entrepreneurs whocreated a business that's in perfect synchronicity with what they want ...

Getting Started > Introduction
2. Step 2: Choose a Business Model

Thanks to technology, in this day and age there are more business models tochoose from than ever before. Today you can start a business part-time orfull-time, at home or totally mobile, online or in a ...

Getting Started > Introduction
3. Step 3: Create a Business Plan

In our experience, the "process" of creating a business plan is as valuableas the end product itself—a document that will provide the priorities, contextand sanity you'll need as you start ...

Getting Started > Introduction
4. Step 4: Select a Structure

"To each his own," as the expression goes. The same holds true for businessstructures—there's no universally "right" structure for all businesses. Choosingthe best one depends on ...

Getting Started > Introduction
5. Step 5: Create Key Assets

It's a well-known fact in the business world: Your company assets are only asgood as your ability to protect them. This is especially true where intellectualproperty is concerned. Whether it's your ...

Getting Started > Introduction
6. Step 6: Find the Funding

This is a critical step. You've got to find funding for your business butensure that it's the right kind of funding . Yes, there's the adage,"beggars can't be choosers," but the fact ...

Getting Started > Introduction
7. Step 7: Organize Logistics

Logistics are not the most exciting aspect of starting up, but having thelogistics in order can mean the difference between success and failure. Havingyour books in order, your contracts buttoned up, your ...

Getting Started > Introduction
8. Step 8: Find Great People

In a small business, the impact of a single team member can be enormous.Every person you add to your team must be a star. Is that possible? Absolutely.First, make sure you define what a star is within each ...

Getting Started > Introduction
9. Step 9: Establish a Brand

One of the most important assets you can develop for your business is apowerful brand. Brands are not just logos or tag lines. Brands are theculmination of who you are, how you're different from your ...

Getting Started > Introduction
10. Step 10: Market and Sell

This last step in our startup process is all about getting the word out about your business so customers come through your door (or perhaps to your homepage).First and foremost, you’ll need to study up ...

Getting Started > Introduction