Question
Have you heard of the new branding fad?
It appears that one particular coffee franchise in Stanhope Gardens, Sydney, NSW has conducted market research and has decided to adopt its own version of 'Would you like fries with that?' - at this coffee outlet it appears to be, 'Can I have your phone number with that?' followed by, 'Here's my f**book address', and the after sales service conducted by SMS of, 'What are you doing Friday night?'. It's a coffee service that goes beyond the call of duty to satisfy customers......forgot to train staff to ensure that their customers are single - not involved, not engaged, not married.....seems the economical crisis must be hitting the profit margins on coffee in Stanhope Gardens pretty hard, they really are extending themselves these days. GJ
8 months ago - 1 answers
Best Answer
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GJ This made me smile! Thanks! As a publicity getter it is probably one of the many cases of 'No news is bad news' if they can spin it the right way they might benefit from it. We have just had a uproar here with a bar in the North of England giving away free drinks to any girl who approaches the bar and bares her naked chest area to the bar staff. Now who do you think their regular customers are likely to be?
by Greenth
8 months ago
Asker's Rating: 