CAIRO (Reuters) - Egypt will refund taxes collected from Qatar National Bank's acquisition of National Societe Generale Bank to shareholders on Sunday, an official from a clearing company told Reuters on Saturday. The clearing company will return 10.2 million Egyptian pounds total in taxes it collected from NSGB shareholders, …

By Aaron Maasho ADDIS ABABA (Reuters) - Brazil signed cooperative agreements with Ethiopia on Friday and Brazilian companies are looking to expand investments in the fast-growing Horn of Africa country, an Ethiopian minister said. Ethiopia's State Minister of Foreign Affairs Berhane Gebrekristos said a visiting Brazilian …

For a small business needing an immediate source of traffic and potential customers and leads, PPC is an essential tool. But like any tool, PPC is much more useful when you learn to use it correctly. Here are 8 basics we use with our small business PPC management clients that all small businesses should consider...

By Alastair Sharp and Euan Rocha TORONTO (Reuters) - Manitoba Telecom Services Inc will sell its Allstream fiber optic network to a company controlled by telecom tycoon Naguib Sawiris for C$520 million (US$503 million), a deal that signals the Egyptian magnate is still keen on Canada. Under an agreement announced on Friday, …

NAIROBI (Reuters) - The African Development Bank (AfDB) is to launch a 12.5 billion shillings bond on the Ugandan market, the second such issue from its 125 billion shilling issuance programme launched last year. The second tranche, which is to be sold as a tap sale on the original medium-term note issued in July last year, …

Valeant deal sparks share jump, helps TSX ends week higher TORONTO (Reuters) - Canada's main stock index reversed earlier losses on Friday after several stocks jumped on takeover moves, helping the TSX shrug off uncertainty over U.S. central bank monetary policy that hurt U.S. indices. Shares in Valeant Pharmaceutical International …

As the risks in the stock market increase, investors most often run towards defensive stocks. The main reason behind this phenomenon is that companies that are considered defensive provide investors with a stream of dividends, even when the markets, as a whole, crumble. They are generally strong players in their industry, …

Content writing is an inherently creative act. If you’re not differentiating what you’re selling, you’re not going to be in business for very long. Copyblogger recently wrote about the Amazing Copywriting Machine. This machine was supposed to get the businesses lined up with the perfect copy, engineered to make sales. But …

Does “Rick Rolling” Ring a Bell? What does it mean that some people, instead of just saying “by the way,” use its acronym “btw” (which actually takes fewer syllables than saying the entire phrase, fyi)? Some may say that it’s sad evidence that our language is being polluted, while others may say it’s just a...

Google recently announced that it was allowing some of their channels to add calls to action to video. By allowing brands to create a shoppable video, brands will be able to embed a call to action to their video and enable viewers who are already engaged in the video to take instant purchase and marketing...

Often on this blog we have talked about how difficult it can be for marketers to keep up with just the business of marketing. There are always new platforms, new techniques, new theories to test, and new ways to approach the business of promoting products to increase sales. However, this is only a part of...

Building a website can often feel like a one-shot deal – you build it, and it’s done. However, the online world is in a state of flux and taking shortcuts can lead to all sorts of problems further down the line. Read on to learn how you can spare yourself major headaches years later by...

Question: What’s the best way to collect customer feedback on new products or services? Question by: Ashley Be the Customer “The best way to get first-hand customer feedback is to step into the shoes of the customer. Even if you’re selling a product of which you’re not typically a user (e.g., a man selling women’s...