Measure sales and site performance with a wide range of reports and graphs.
Take advantage of advanced reporting and real-time data with Yahoo! Web Analytics.
Track sales and site basics with a variety of reports.
Sales—See your revenue, items sold, number of orders and more.
Referrers—Identify how customers find your site.
Page Views—Find out which web pages get the most traffic.
Access more in-depth information with Yahoo! Web Analytics.
Available with Standard and Professional plans
Identify trends to fine-tune your selling strategies.
Get detailed, real-time reports and key performance indicators that reveal what’s happening at any given moment.
Identify top sellers with reports that track how often products are viewed, added to the shopping cart and purchased.
Review the top searches on your site to identify products you’re missing or can’t be located.
Refine your site to convert more shoppers into buyers.
Learn where customers abandon their shopping carts in checkout, so you can make changes to reduce drop off.
Determine which pages visitors immediately exit or “bounce” from, then modify those pages to improve customer engagement.
Find out what’s working and what’s not with your marketing.
Determine which marketing activities lead to the most visits, sales and revenue.
Learn which keywords drive sales, and use this information to optimize your search advertising strategy.
Learn how visitors are using your site.
Segment customers by how they found your site, their actions on-site, their location, and more, to determine how specific groups interact with your site.
Track page views, visits, first-time vs. return visits, peak site-usage hours, and navigation paths to further understand customer behavior.