How Do I Start an Online Store?
Prepare your store content.
Have your product information and photos, contact details, company logo, and a general business description ready so you can get started.
Build your store.
Design your store with the look and functionality that best suits your business, and add products, product descriptions, prices, images, and more.
Select payment methods.
Set up a PayPal account or a merchant account with an outside provider, and then decide which payment methods your store will accept (e.g., Visa, American Express, PayPal).
Determine shipping options and taxes.
Choose which shipping carriers to offer, and set shipping and sales tax rates.
Process online orders.
Review, authorize, and send orders, and notify customers via email of both order and shipping status.
Promote your products.
Attract customers with special email promotions and marketing campaigns, and use coupons, cross-selling, and gift certificates to encourage sales.
Track your store’s success.
Learn what works and what doesn’t with reports on customer visits, keyword performance, purchases, and more, then optimize your store based on your findings.
Merchant Solutions Billing Details
- What is the setup fee?
- A processing fee that covers setting up your account in the Yahoo! Small Business system.
- What is the transaction fee?
A fee to maintain the infrastructure that supports your ecommerce services and transaction processing. This fee is based on the final price of the product and is not calculated on shipping and taxes.
For comparison, some large ecommerce companies spend roughly 5% to 8% of their sales to maintain their ecommerce infrastructure. We charge just 0.75% to 1.5% for access to similar ecommerce infrastructure and services of a similar level of quality.
- How much should I expect to pay each month?
- Your total cost per month will include your plan's monthly fee and transaction fees based on your total monthly sales. Enter your monthly sales to see your estimated cost per month.
- Your monthly sales:
- Estimated monthly cost:
These estimated costs exclude the one-time setup fee of $50 and fees paid directly to your merchant account provider or PayPal for transaction processing. They also do not include any special discounts that may be available at the time of purchase. There is no gateway fee for Yahoo! Merchant Solutions customers.See all features