Help increase sales with merchandising tools.

Maximize sales with automated cross-selling.*

When a customer looks at a product page or places a product in the shopping cart, Yahoo! can automatically recommend related products based on the customers' own shopping behavior.

The result? Relevant suggestions for your customers, which can lead to higher sales per visitor. For example, if the customer views a digital camera, your store could suggest memory cards.

• Simply click a button to get the cross-sell recommendations.
• The tool automatically analyzes customers’ purchasing history and shopping habits to suggest products from your inventory.
• You can customize the rules as needed – or let Yahoo! make the cross-sell recommendations for you.
• Cross sell products both on individual product pages and within your shopping cart.

Use our merchandising tools to set up discounts, issue coupons, and offer gift certificates.

• Build sales and customer loyalty with percentage or dollar amount discounts that can be applied to individual items or an entire order.
• Offer free shipping as a purchase incentive.
• Reward frequent customers or offer targeted promotions with single-use and standard coupons.
• Encourage purchases and repeat visits by offering gift certificates.**

Optimize your checkout pages to increase sales.

Test and optimize your checkout pages to find the layout and number of checkout pages that perform the best with your customers so you can maximize your sales.

Make your site searchable.

Add a search box to your web pages to help visitors find the products they want to buy. Enable powerful search functionality for your entire web site.

Set volume discounts to encourage large purchases.

Encourage larger purchases by offering savings that increase as the customer buys greater quantities of a product.

*Note: Cross-sell functionality is only available to Standard, Professional, and Yahoo! Store customers.

**Merchandising tools are available with Standard and Professional plans only.