If you need help with your Merchant Solutions account, you can call a toll free number to speak to a live customer support representative any time of the day or night, 24-hours a day, seven days a week.

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Access privileges are a Merchant Solutions feature that makes it easier to have more than one employee work on your store without writing over each other's changes, or exposing sensitive information or controls. With access privileges you can specify the Store Control Panel features each employee is able to access, so you can control which parts of your store are worked on by each employee.

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Available directly from your Store Control Panel, UPS OnLine® Tools enables merchants to ship and track packages, gather rate and service information, and validate addresses for UPS shipping services. By integrating these options into your store, you eliminate the need to manually enter or cut and paste data between Yahoo! Merchant Solutions and UPS shipping applications; making the shipping experience seamless for you. The UPS tracking number is made available to purchasers so they can monitor the progress of their order. This all means reduced costs and improved customer service for your store.

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A snapshot is a record of your web site at a particular point in time. Hourly, daily, and weekly snapshots are taken of your web site. You have the option of restoring files from any of these snapshots. Snapshots are kept for 30 days before being recycled

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The Catalog Manager is a powerful built-in tool that allows you to manage your inventory of products, including pricing and detail information about each item. You can enter your products one by one or upload them from a .csv file to save time. With Catalog Manager you can organize items into Categories, add up to 50 product attribute fields for each item, and review your inventory levels by these options, so you know, for example, how many XL green shirts you have in stock.

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This report shows the paths customers take through your web site. This data can be used to show paths that tend to lead to purchases and you can use this information to determine how you should try to direct people through your site. Available in Merchant Standard and Merchant Professsional.

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Commission Junction offers a comprehensive suite of affiliate marketing services including marketing partnerships and advanced tools to facilitate revenue sharing between partners.

You can participate in Commission Junction as an Advertiser or as a Publisher. Advertisers appear on other Commission Junction participants' sites and pay a commission when they generate sales via these placements. Publishers request to join an Advertiser's program and, upon acceptance, select and place the Advertiser's creative on their own Web site or in their own email campaigns. Then the publisher receives payouts when they refer visitors from their site to the Advertiser's site and the visitors make a purchase online, fill out a form, or take another action as specified in your relationship. Commission Junction serves and tracks the ad placements and handles the fee collection and processing, ensuring fair and timely commission payment for the Publishers. Meanwhile Advertisers receive complete reporting so they can easily track the return on investment (ROI) of their pay-for-performance advertising efforts. You can win on either side of the equation!

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The Coupon Manager feature allows you to create coupons redeemable at your store for a specific dollar amount, percentage off, or free shipping. You can use these coupons in your advertising, email campaigns, or on-site promotions. All your customers have to do to redeem a coupon is to enter the coupon code during the checkout process. The dollar amount or discount you specified will automatically be calculated and displayed on the following page. Coupon Manager also lets you track the performance of specific coupons, so you can see how many times they've been used, check how much revenue they've generated, and review graphs of their performance over time.

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The automated cross-selling engine can help boost your customers' spending per visit by dynamically suggesting related products to purchase when customers place items into their shopping carts. For example, if a person places a digital camera in his shopping cart, the cross-selling engine can automatically recommend a memory card, batteries or a photo editing software application. You can determine which products are recommended, set start and end dates for special cross-sell offers or seasonal promotions, and even provide special pricing for cross-sell items to encourage your users to buy right away. Available in Merchant Standard and Merchant Professional.

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.csv is a format that allows you to save database or spreadsheet information as a text file in which each field of data is separated by a comma (for example, "Backpack, Blue, 04678, $49.95").

With the Merchant Solutions Catalog Manager you can upload your entire product inventory as a .csv file to quickly update your online store and avoid entering each product individually. You can also download your inventory as a .csv file.

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Card Verification Value is the 3-4 digit number found on the signature panel on the back of a credit card.

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When a visitor views your site, the text, pictures, and other files that make up your web pages are transmitted to your visitor's computer. Data transfer is a measure of the total amount of information your visitors view each month.

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Disk space is space you rent on the Internet to store all your web site's content. Merchant Solutions now offers unlimited disk space.

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A domain name -- also called a web address -- is a unique address on the Internet for your business web site, like www.widget-designs.com. Customers will type your domain name into their web browsers to find you online.

A domain name is composed of two parts: a name that reflects your business, such as "widget-designs," and an extension, like ".com", ".biz", ".net" or ".info". Several different extensions are available to help indicate the type of business or service you are providing online or your geographical location. Please note that different extensions have different domain names available in inventory. If the ".com" version of a name is taken, you may still be able to register it as a .biz or .info name instead.

Once you've registered your domain, you can build a public web site at the address and create customized email addresses that include it (e.g., b_smith@widget-designs.com).

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Allows you to forward email received at your Yahoo! Business Mail account to any other email account that you specify. This allows you to receive your email from multiple accounts in the same inbox.

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Email attachments are any files, like word processing documents, pictures, or spreadsheets, that you send and receive along with your email. An email attachment limit applies to the total number of attachments you can send with one email and also applies to the cumulative size, in MB, of the attachments sent with one email. As a Yahoo! Merchant Solutions customer, you can include up to 10 attachments per email, for a maximum message size of 20MB.

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Refers to the amount of disk space reserved on Yahoo! Business Mail's servers to store your email. As a Yahoo! Merchant Solutions customer, you receive unlimited storage per account

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When a customer submits an order you can automatically export the information to other software you own, such as accounting, tax, shipping, or inventory management tools. The data transfer can happen in real-time, allowing your Yahoo! Merchant Solutions site to act as an extension of your business systems. This service maximizes infrastructure investments you've already made, speeds your business processes, and eliminates duplication of effort. Available in Merchant Standard and Merchant Professional.

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UPS WorldShip enables merchants to batch process shipments directly from their PC. The Yahoo! Merchant Solutions integration with UPS WorldShip gives merchants the ability to export their online orders as a WorldShip specific .csv file, save that file on their computer, and then import the data directly into UPS WorldShip. Once set up, no manual data entry is required. (Available for Merchant Standard and Professional only)

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The FDMS Nashville platform is the secure electronic gateway through which Yahoo! Merchant Solutions electronic credit card transactions are processed.

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FTP stands for File Transfer Protocol. FTP is a convenient, easy way to send multiple or large files across the Internet. It is a very useful tool for building and editing your web site. Simply download an FTP client to your desktop and use it to load new pages and images to your Yahoo! Merchant Solutions web site.

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Customers can buy and send electronic gift certificates from your site and the recipient can redeem the gift certificate value during the checkout process. You can track the number of gift certificates you have outstanding for accounting and management purposes. Available in Merchant Standard and Merchant Professional.

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GotMarketing is a partner that lets you create, personalize, send, and measure direct email marketing campaigns using its Campaigner service. You can create email campaigns using HTML template wizards or from scratch using your own HTML. You can launch campaigns whenever you want (scheduling opportunities are available every 15 minutes, around the clock). Campaigner also has comprehensive automated list management tools and the ability to personalize your communications for better results. You also get real-time reports with detailed feedback about your campaign.

Yahoo! Merchant Solutions customers receive a special introductory offer on GotMarketing Campaigner services.

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Yahoo! Merchant Solutions gives you the flexibility to build your ecommerce web site using your favorite HTML tools. You can use tools that come with the service, such as Yahoo! SiteBuilder, or your favorite third-party applications, such as Microsoft FrontPage, Macromedia Dreamweaver, Adobe HomeSite, and others.

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Inventory alerts are a feature that can be set to notify you automatically when your inventory falls below a specified level so you know that it's time to reorder. These alerts give you an easy way to manage your inventory levels and determine which products will be available for customers to purchase.

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Inventory by options allows you to view your inventory levels at a very detailed level, looking at the total number of a particular item you have in stock, as well as the number of that item in a particular color or style. For example, a T-shirt seller could find out how many pima cotton T-shirts it has in stock, and then find out how many are available in Men's XL Navy Blue.

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When customers make purchases at your online store, they have the option to enter an email address where they'll receive correspondence related to their order and special offers from your company. Yahoo! Merchant Solutions automatically maintains this as a secure emailing list for your store, which you can later use to send out direct email marketing programs or your own email newsletter.

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Yahoo! Merchant Solutions provides several tools in Merchant Standard and Merchant Professional that automate key merchandising functions like cross selling, and gift certificates.

The automated cross-selling engine can help boost your customers' spending per visit by dynamically suggesting related products to purchase when customers place items into their shopping carts.

With the gift certificate feature, customers can buy and send electronic gift certificates from your site and the recipient can redeem the gift certificate value during the checkout process. You can track the number of gift certificates you have outstanding for accounting and management purposes.

The coupon manager feature (available with all plans) allows you to create coupons redeemable at your store for a specific dollar amount, percentage off, or free shipping. You can use these coupons in your advertising, email campaigns, or on-site promotions. All your customers have to do to redeem a coupon is to enter the coupon code during the checkout process. The dollar amount or discount you specified will automatically be calculated and displayed on the following page.

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Merchant account processing services are provided by a bank or a third party processor (on behalf of a bank) and give the merchant the ability to authorize credit cards transactions and settle funds through bank associations (MasterCard/Visa). Please note that you must have a merchant account in place to open your online store for business.

Yahoo! Merchant Solutions has partnered with Paymentech to make it easy to apply for your merchant account online. If you already have a merchant account or would like to choose a different merchant account provider, you are welcome to use any bank that is compatible with First Data Merchant Services' Nashville platform (formerly known as Envoy).

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Billed monthly, the Yahoo! Merchant Solutions hosting fee covers the cost of hosting your storefront and products on our secure, reliable servers; using our powerful, award-winning, and always-evolving Yahoo! Merchant Solutions software platform; and conducting business on the Yahoo! Merchant Solutions infrastructure. It also contributes to the costs of providing you with robust, personalized email service that can be accessed from anywhere.
Starter: $39.95
Standard: $129.95
Professional: $299.95

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Yahoo! Web Hosting's built-in Norton AntiVirus system automatically cleans infected email attachments to protect you from dangerous computer viruses. The system works with both the web interface and POP mail clients. For the web mail interface, automatic scanning and cleaning occurs every time an email-ingoing or outgoing-contains an attachment. For POP, only incoming mail is scanned and cleaned.

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This fee covers the costs of establishing your business on the Yahoo! Network. $50 for all Yahoo! Merchant Solutions plans.

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If you need help with your service, you can access comprehensive online help resources, tutorials, and getting started guides that explain all aspects of the Merchant Solutions features.

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With the Yahoo! Merchant Solutions you can process orders online with a few clicks of a mouse or automate the process with integration into your existing business systems. Our clear, intuitive order management interface makes it easy to authorize, reauthorize and settle shipped orders or process refunds. You can quickly access an individual or range of orders, and see detailed information, including billing and address information, packing instructions, and order confirmations that have been sent.

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This report shows the number of visitors to your site that viewed each individual page. This information can reveal the most popular pages and products of your web site and may also indicate what areas of your product line need to be promoted better or cut from your product lineup.

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Password protection allows you to control who can view your site or access various pages within it. For instance, you may want to create a special area that only employees or certain customers can access. You can place all of the content for these pages in a password-protected folder, and give the password only to the people you want to view that content. You could also set up subdomains, such as employees.mydomain.com, that can only be accessed by entering a password you establish.

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With Yahoo! Merchant Solutions you must have a merchant account to open for business and process credit card transactions online. You can use an existing merchant account if it is compatible with the First Data Merchant Services Nashville platform or apply for a new one through Paymentech, a Yahoo! Merchant Solutions partner. You can learn more about Paymentech below.

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PayPal is an online payment processing service that allows you to accept credit, debit, or bank transfer payments online. You can sign up for a PayPal account in three easy steps and get approved in less than 24 hours. You are charged a transaction fee for all orders processed by PayPal.

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Paymentech is a Yahoo! Merchant Solutions partner and the premier electronic payment solutions provider in North America. It processes payments for merchants in both brick-and-mortar and online storefronts throughout the U.S. and Canada, with more than $123 billion in transactions annually (2002). More than half of all Internet retailers and service providers rely on Paymentech to handle their payments. Once you've signed up with Yahoo! Merchant Solutions, you can apply for a Paymentech Merchant account. It takes 1-3 business days to process your application, and if your application is accepted, that's all you have to do. Your new merchant account is automatically connected to your site, and you'll be ready to process orders online.

Paymentech offers great prices for online processing. There is no set-up fee, and only a monthly service fee of $22.95. The discount percentage for MasterCard/Visa is 2.69% plus a $0.20 transaction fee. You may also accept Discover and American Express (see Paymentech's terms for details/rates). The minimum term for a merchant contract is 6 months.

If you already have a merchant account or would like to choose a different merchant account provider, you are welcome to use any bank that is compatible with First Data Merchant Services' Nashville platform (formerly known as Envoy).

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Perl is a popular scripting language you can use for a wide variety of web site tasks, including generating dynamic content in response to customer action on your site, collecting customer feedback via automated email scripts, and creating sophisticated web applications. Yahoo! Merchant Solutions offers version 5.6.1.

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PHP is a widely-used, general-purpose scripting language that is especially suited for web development and can be embedded into HTML. PHP allows you to do many of the same functions as C and PERL -- connecting to a database, reading and writing files, etc. MySQL® is considered the most popular opensource database in the world. Fast and powerful, it's perfect for high-traffic, heavy-load sites. Using PHP scripting to read and write to your MySQL database gives you ultimate control of your site. Yahoo! Merchant Solutions offers PHP version 4.3.4 and MySQL version 3.23.49.

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You can send and receive your Yahoo! Business Mail from your favorite email program (such as Outlook or Eudora) via POP and SMTP. SMTP, or Simple Mail Transfer Protocol, is a protocol for sending email messages between servers over the Internet. Post Office Protocol (POP) is a protocol used to retrieve email from a mail server.

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Use our online form to submit questions and receive a speedy response from our helpful customer care representatives.

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• Our partner Melbourne IT updates your listing with Melbourne IT's own generic contact information.
• Whenever someone looks up your domain and tries to contact you, Melbourne IT screens the call, email, or letter on your behalf.
• Melbourne IT forwards prescreened communications to you, so you can reply as you see fit.

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In the Store Tag Hub, you will find several page layouts that you can cut and paste into a web design application, such as SiteBuilder, to help you quickly create product merchandising pages. Layouts are available for product detail pages and category pages. These layouts are completely customizable, so you can create the exact look that you would like for your site. To add your products to these layouts, you just need to add the appropriate Store Tag codes.

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You can choose to be notified of customer orders via fax or email. The fax option is convenient if you are not online all the time and wish to ship and process customer orders as soon as they come in. The ability receive order notifications via fax is only available in Merchant Standard and Merchant Professional.

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This report shows what sites your visitors came from on the way to your online store. You'll use this information to see how effective your marketing and affiliate programs are. For example, if you pay for an enhanced search listing, you can evaluate the program's success in part by viewing your referring sites report and seeing what percentage of your visitors came to you from that search listing.

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This report groups together transactions on your site that were likely placed by the same customer (based on the customer name and/or credit card number used). You can use this information to get to know your most frequent customers and learn who your most valuable shoppers are. Then you can create more-targeted marketing programs that appeal to these customers and adapt your site and product line to better serve their needs. Available in Merchant Standard and Merchant Professional.

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Tools that allow merchants to check the authenticity of a purchaser's credit card address and 3-4 digit security code located at the back of the card. These tools are designed to help prevent fraudulent transactions.

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Yahoo! Merchant Solutions provides valuable business insight in the form of easy-to-read sales reports and graphs. You can view your order totals, number of items sold, revenue generated, average order size, inventory levels, and more. With these reports, you can get a very detailed view of how your business is performing and can act quickly to improve on your success.

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Our free, easy-to-use site building application makes it easy to create a professional web site or online store — with or without HTML code. Yahoo! SiteBuilder features more than 330 web site templates that you can fully customize using drag-and-drop tools. With the Site Creation Wizard, you can quickly design a complete web site. You can easily create tables to display information, build custom web site navigation buttons, and use royalty-free images and dynamic content modules to enhance your site.

Yahoo! Site Builder also includes a store wizard that allows you to easily create pages to display items contained in your Catalog Manager. And since you download SiteBuilder to your computer, you can work on your web site even when you're offline. Offered with all packages.

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Yahoo! Merchant Solutions offers two search-related reporting tools. The Searches tool shows you what visitors to your site have searched for. This not only helps you to understand your customers, but also shows what products are popular and where your site can be improved. Shopping Searches displays current information regarding the most popular searches done through Yahoo! Shopping during the last week. This information may not directly relate to your online store and its contents. However, you may find this information useful in selecting new products for your store. Both tools are available in Merchant Standard and Merchant Professional.

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Yahoo! Merchant Solutions automatically creates a shopping cart and customer checkout pages based on simple forms that you complete. Then you can customize your checkout pages to make them visually consistent with your web site design and layout. You can also add custom messages, fields, gift wrapping choices, cross-sell recommendations, multiple payment options, and more.

Checkout pages include your shopping cart, shipping and billing information, and order review and confirmation screens. You can control how many of these pages are displayed - ensuring that you have a streamlined checkout process that works for your customers' needs. You can also save customers' shopping cart contents for two weeks, giving them multiple opportunities to complete their purchase.

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Yahoo! Merchant Solutions automatically creates a shopping cart and customer checkout pages based on simple forms that you complete. Then you can customize your checkout pages to make them visually consistent with your web site design and layout. You can also add custom messages, fields, gift wrapping choices, cross-sell recommendations, multiple payment options, and more.

Checkout pages include your shopping cart, shipping and billing information, and order review and confirmation screens. You can control how many of these pages are displayed - ensuring that you have a streamlined checkout process that works for your customers' needs. You can also save customers' shopping cart contents for two weeks, giving them multiple opportunities to complete their purchase.

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SpamGuard Plus is a feature of Yahoo! Business Mail that can help you detect and deter unwanted junk emails. SpamGuard Plus automatically filters your incoming email and sends bulk email (a hallmark of junk email) to a special folder from which they are deleted automatically after 30 days. You can also train SpamGuard Plus to recognize mail you consider to be spam.

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SSL (Secure Socket Layer) is an accepted standard for transferring information securely across the Internet. It encrypts data passed between the server and the browser, so that unauthorized parties cannot intercept sensitive, confidential or personal information, such as a phone number or address. Yahoo! Merchant Solutions employs SSL to protect your customers' billing and shipping information when it's submitted through your checkout pages, which helps to ensure a reliable, secure shopping experience.

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Yahoo! Merchant Solutions makes it easy to keep tabs on your sales and traffic, so you can refine your operations and continue to improve. Available statistics include: Store sales reports and graphs showing the number of items sold, orders, revenue, inventory levels and more. Page view reports show what pages people visit on your site and how much they purchased from those pages. Referring URL reports show how people get to your site and the sales that are attributable to each referring site. Repeat customer detector groups together orders that appear to have been placed by the same customer. Merchant Standard and Merchant Professional customers also receive click trail reports that show customers' paths through their sites and search-related statistics.

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These customized emails are sent out automatically to your customers to give them updates on the status of their orders, as the order is processed and shipped. When customers receive these emails they feel informed and may be less likely to contact you with questions about the status of their order, which in turn saves you a great deal of time.

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The Store Editor is a free, easy-to-use store-building tool appropriate for those with limited experience creating web pages or for those who want to get a small store up-and-running quickly. With the Store Editor, site building is as easy as clicking through a web page, filling out online forms, and choosing from pre-defined looks for your site. Also, if you are familiar with HTML, you can learn to create customized templates in the Store Editor using RTML.

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Store Tags are special pieces of HTML code that you can insert into your page designs, which will dynamically access your Catalog Manager data and display it on your web site. Any time you change the details for an item in your Catalog Manager, the information will be updated automatically wherever Store Tags are used to display the product on the pages of your site. Once you've signed up for a Yahoo! Merchant Solutions account, you'll be able to access the Store Tag Hub, which includes detailed instructions on using Store Tags, access to all of your Store Tag codes, and product merchandising page layouts that you can use for your own site.

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A subdomain is also known as a "third-level" domain and is a great way to create memorable web addresses for various areas of your site. It also allows you to segment one large web site into smaller sections. For instance, Yahoo! uses subdomains for its services, such as mail.yahoo.com and music.yahoo.com.

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To help you save time and avoid duplication of effort, your online store can be configured to access tax and shipping rate data you have in another application. Then, when a customer places an order on your site, the sales tax and shipping rates can be calculated automatically, based on the data you've already set up. Available in Merchant Standard and Merchant Professional.

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Yahoo! Merchant Solutions allows you to build your ecommerce web site using your favorite HTML tools, including Microsoft FrontPage or Macromedia Dreamweaver. These tools are called third-party tools because they are created by companies other than Yahoo!, must be purchased separately, and are supported by their respective manufacturers, rather than Yahoo!. If you're used to working with any of these tools you may prefer the convenience of building your online store with them.

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An affiliate program is a formal, trackable relationship between you and another web business, under which you agree to reward that business for successfully referring traffic to your web site. With Yahoo! Merchant Solutions, you can track the performance of affiliate relationships that you establish. You and your partner can monitor, via online reports, the total monthly sales revenue generated through referrals from the affiliate partner, and use this information to calculate referral fees. Yahoo! has also formed a partnership with Commission Junction to help Merchants who would like to establish affiliate programs with a network of sites or who want to outsource the tracking and payment of referral fees. Available in Merchant Standard and Merchant Professional.

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Transaction fees are applied to each transaction processed through your online store and are assessed differently depending on which Yahoo! Merchant Solutions package you own. These fees help support the cost of hosting your storefront, using our platform, and conducting transactions on the Yahoo! Merchant Solutions infrastructure. The transaction fees for each plan are as follows:
Starter: 1.5% /transaction
Standard: 1.0%/transaction
Professional: 0.75%/transaction

It makes economic sense for merchants expecting more than $12,000 in sales per month to select the Standard Plan and for merchants expecting more than $80,000 in sales per month to sign up for the Professional plan.

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UPS WorldShip® is a software application that enables high-volume merchants to process large batches of shipments directly from their PC. The Yahoo! Merchant Solutions integration with UPS WorldShip® gives merchants the ability to export their online orders as a .csv file, save that file on their computer, and then import the data directly into UPS WorldShip®, so no manual data entry is required.

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Web Hosting plans deliver everything you need to create a site, attract customers, and promote your products and services. Key features include:

• Unlimited disk space and data transfer
• Easy-to-use design tools
• Multiuser FTP
• Advanced scripting and database tools (PHP, Perl, and MySQL)

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All 3 Merchant Solutions plans include 1000 Yahoo! Business Mail addresses. Each address comes with unlimited storage and virus and spam protection. You can also use your favorite email program (such as Outlook® or Eudora®) to access your mail.

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A Yahoo! ID is the sign-in name you choose when registering with Yahoo! Merchant Solutions. You'll use your Yahoo! ID as a private key to all of your Yahoo! Small Business services. Everything you need to know about your Yahoo! ID: http://help.yahoo.com/l/us/yahoo/edit/

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Yahoo! Shopping is one of the Web's top retail shopping portals. As a Yahoo! Merchant Solutions customer, you can opt to list your products in highly relevant and contextual areas in Yahoo! Shopping, including search results and Buyer's Guides. You'll pay a fixed cost-per-click charge, based on the category of the product listed, and will manage your listing with an easy to-use online system.

Yahoo! Merchant Solutions customers benefit from several special advantages that are not available to other vendors: To begin with, you are eligible for 20% off the Product Submit rate card across all categories! You will also be listed as a Certified Merchant*, a qualification that lends to the reputation and status of your store, and will be included in the Yahoo! Shopping Buyer Protection Program, which reassures consumers of privacy concerns. Additionally, you will receive preferential listing within the text listings of the Buyer's Guides and you even have the option to include an Express Checkout icon, which helps streamline a user's experience with your site.

*You must maintain a 3-star merchant rating to remain certified.

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The Yahoo! Directory is a human-created and -maintained library of web sites organized into categories and subcategories. Yahoo! editors review web sites submitted for inclusion and select the best place to list these sites. The Yahoo! Directory is one of the most popular destinations on the Web, with over 330 million unique users each month. You can ensure that your site is considered for inclusion in the Yahoo! Directory through the Directory Submit program.

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What Are Plan Options?

Yahoo! Business Mail is included in all Yahoo! Merchant Solution plans. You receive 1000 email accounts and each account comes with unlimited storage. With Yahoo! Business Mail, you can also use your favorite email programs (such as Outlook or Eudora) via SMTP and POP.

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Disk space is space you rent on the Internet to store all your web site's content. Merchant Solutions now offers unlimited disk space.

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When you receive email, the messages occupy disk space on a server. The more email you get, the more storage space you need.

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A byte is the smallest unit of data measurement in computers. The following conversions give you an idea of how big a megabyte is:
1000 Bytes (B) = 1 Kilobyte (KB)
1000 Kilobytes (KB) = 1 Megabyte (MB)
1000 Megabytes (MB) = 1 Gigabyte (GB)
Yahoo! Business Solutions uses megabytes to measure disk space.

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