How do you make an in-person startup event a social media phenomenon? Veteran marketer Alex Frias offers some savvy advice. More »5 Tips for Integrating Social Media Into Your Next Business Event
All Articles From theyec.org
Young entrepreneurs are often dismissed by doubtful investors and colleagues. Here are 5 ways to show them you're very, very serious. More »5 Tips for Young Entrepreneurs Who Want to Be Taken Seriously
Ethan Austin, GiveForward co-founder, identifies the six most critical stages of the startup life cycle -- and offers some advice for would-be founders who want to make the leap.
More »The 6 Startup Stages Entrepreneurs Must Face
When two or more people begin a business for profit, the company instantly becomes a general partnership. So what happens to your partner -- or you -- when your startup plans go south?
More »How to Protect Yourself and Your Startup From Partnership Woes
No business owner looks forward to bookkeeping, but accounting gets even more complicated if you fall behind. Kirk Simpson offers 5 simple ways to stay on top of your company finances.
More »5 Easy Tips to Simplify Your Business Accounting
Laura Roeder shares 7 tips for getting targeted followers on Pinterest, including staying true to your brand with great content and remembering your Pinterest etiquette.
More »7 Tips for Getting the Right Followers on Pinterest
Social promotions like giveaways and sweepstakes are key marketing tools. Make the most of them by ensuring they are simple, engaging, shareable, promoted, and mobile.
More »5 Keys to Creating a Successful Online Promotion
Business leaders don't need to be professional mediators to artfully avoid conflicts, listen smarter and become more adept at negotiating conflicts among employees, clients and vendors.
More »5 Mediation Principles Leaders Can Use to Address Conflict
Our lives and thereby our startups are based on the decisions we make -- but more importantly, on the questions we ask. Are you asking the right question of yourself today?
More »Why Every Entrepreneur Must Learn to Ask the Right Questions
Conventional wisdom says starting up with a family member is dangerous territory, but 9 Clouds co-founder John Meyer (and his "brofounder") have found the opposite to be true.
More »How I Did It: 4 Pieces of Advice for Sibling Co-Founders
Advice is one of the most valuable assets an entrepreneur can get -- yet most of us are terrible at asking for it, and even worse at returning the favor.
More »How to Ask for Advice: 4 Tips for Entrepreneurs
Keeping clients happy, rather than implementing computers and automation for customer service tactics, will provide what no device can: a personal touch.
More »5 Ways to Create a High-Touch Customer Service Experience
Most early-stage startups use equity to attract and keep talented workers. Here are five reasons why providing restricted stock is more effective than stock options.
More »Restricted Stock or Stock Options? 5 Factors to Consider
If purchasing a new website seems daunting, you're not alone. Matt Mickiewicz (of Flippa, 99designs and Sitepoint fame) shares three ways to make sure you're doing your due diligence first. More »Look Under the Hood: 3 Rules for Buying a Website
When someone says "Apple," do you think of fruit -- or one of the most legendary brands of our time? Mark Cenicola offers tips on how to build your personal brand to complement your company (and vice versa).
More »4 Steps to Create a Powerful Personal Brand