Split-testing is a great way to collect data and make informed decisions about your startup website -- assuming you know how to parse that data and use it wisely. More »5 Things to Know Before Split-Testing Your Startup Website
All Articles From theyec.org
The last thing a startup founder needs is a team member who doesn't play to win. Here's how to spot (and keep) positive, productive talent in your company.
More »How to Hire Enthusiastic and Productive Startup Talent
Michael Margolis had it all -- until he and his then-wife and business partner broke up, leaving their company in shambles. Here's how he recovered, step by step. More »3 Steps to Reinvent Yourself After a Disastrous Business Mistake
Starting a new business is scary compared to, say, working a desk job. But you're not alone -- and embracing your new normal is the first step.
More »Starting Up? How to Conquer the 3 Big Challenges You’ll Face
Kiasu is a concept from the Hokkien Chinese dialect that means “fear of losing.” Singaporeans often describe themselves this way, and “it goes deep into the culture,” said Hugh Mason, cofounder of the Joyful Frog Digital Incubator (JFDI).
More »Defying Confucius: Entrepreneurs Struggle With Fear of Failure in Asia
Contrary to popular belief, starting a business doesn't require a detailed business plan -- or a generous venture capitalist. Indiegogo's Slava Rubin sets the record straight.
More »Top 5 Startup Myths All Entrepreneurs Should Ignore
Productivity doesn't mean doing it all -- it means getting laser-focused on priorities. Erica Dhawan reveals the 8 tools and strategies that help her get through the work day smarter.
More »My 8 Favorite “Ninja” Productivity Tools and Strategies
Where do the most disruptive ideas start? More often than not, far outside the industry mainstream. Here's why.
More »Do You Have What It Takes to Disrupt an Entire Industry?
Running a business and consulting are very different. For Allie Siarto, these 5 lessons were crucial to her new company's success -- and to her own journey as a leader.
More »Starting Up Vs. Consulting: 5 Lessons for Success
The Internet is full of information -- about you, but more importantly, about your biggest startup competitors. You should be the first in line to hear it all!
More »6 Simple Ways to Monitor Your Competition Online
Your personal network can be a great source of leads -- provided your friends understand your business and its customers.
More »The 3 Things Your Friends Should Know About Your Business
Some clients just aren't worth the money, no matter how big the check. If you've got a domineering client, read Kenny Nguyen's story before you sign that contract. More »Should You Ever Say “No” to a Potential Client?
Entrepreneurs get a LOT of invites, especially to charitable events. But you have a business to run. How do you turn down an invitation without losing face?
More »How to Turn Down Invites (But Keep Business Relationships)
Entrepreneurs always want to save money, but legal websites are not the same as lawyers. Lawyer Peter Minton shares 4 reasons to be cautious about going the cheaper route.
More »4 Ways Legal Websites Fall Short for Entrepreneurs
Ready to break free of the corporate cubicle and start up on your own? Sean Ogle outlines 5 ways to resign from your 9-to-5, without burning bridges. More »5 Ways to Quit Your Job Peacefully and Professionally