Understanding and Making Proper Use of Trademark Symbols
FranchiseHelp - Wed, May 2, 2012 11:00 AM EDTTM, SM, and (R): Which trademark symbols to use and when to use them. More »Understanding and Making Proper Use of Trademark Symbols
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All Articles From FranchiseHelp
Is There A Duty Of Competence in Franchising?
FranchiseHelp - Tue, May 1, 2012 11:00 AM EDTMost franchise agreements do not spell out a franchisor's duty of competence to a franchisee. What's in the works in court and what it means for you. More »Is There A Duty Of Competence in Franchising?
10 Tips for Trademark Selection
FranchiseHelp - Mon, Apr 23, 2012 11:00 AM EDTTips on how to create a trademark and make sure it's legally protected. More »10 Tips for Trademark Selection
Trademark Infringement Headlines Offer Franchisors Important Lessons
FranchiseHelp - Mon, Mar 26, 2012 11:00 AM EDTFranchisors need to understand the value of strategic trademark protection and the importance of swift trademark enforcement. This article takes a look at what franchisors need to be taking away from two recent (mostly) successful trademark infringement lawsuits. More »Trademark Infringement Headlines Offer Franchisors Important Lessons
Can I Bid on a Competitor's Trademarks on AdWords?
FranchiseHelp - Tue, Mar 20, 2012 11:00 AM EDTIf you have ever developed metatags or researched pay-per-click keywords to help your company's website rank for search results, you may have felt the urge to use the names of of your well-known competitors. If someone starts out looking for a competitor and ends up coming to you instead, not only is it good for your business, but it's one less loyal fan for the competitor. As it turns out, however, this might not be the best idea-at least not right now.In the early days of commercial use of the Internet (remember those days? They weren't that long ago. ... More »Can I Bid on a Competitor's Trademarks on AdWords?
Protecting Your Image and Intellectual Property Online
FranchiseHelp - Tue, Mar 13, 2012 11:00 AM EDTI've seen enough cases of a former franchisee not de-branding after termination as required by their Franchise Agreement to know that this is a serious problem for franchisors. I've also seen more than enough cases of startups and, shall we say, "enterprising" individuals adopting domain names and "repurposing" content in ways that directly infringe on larger brands' intellectual property rights. Some do this intentionally; others do it unintentionally. ... More »Protecting Your Image and Intellectual Property Online
Best employee perks
FranchiseHelp - Tue, Mar 6, 2012 10:00 AM ESTFive perks that employers offer that can help improve morale and make employees feel appreciated. Invest in your employees, and employers can be paid back with productivity, less employee turnover, and fresh ideas. More »Best employee perks
What Constitutes Trademark Infringement?
FranchiseHelp - Mon, Mar 5, 2012 10:00 AM ESTThe importance of trademark protection for franchises and business, and steps to monitor and resolve trademark infringement. More »What Constitutes Trademark Infringement?
M.C. Kids, McDonald's Video Game Advertising Strategy
FranchiseHelp - Thu, Mar 1, 2012 10:00 AM ESTMcDonald's has placed its products in everything from movies to rap songs, but one of its oddest advertising strategies was its early '90s video game for Nintendo. More »M.C. Kids, McDonald's Video Game Advertising Strategy
Five best inexpensive franchises
FranchiseHelp - Wed, Feb 29, 2012 10:00 AM ESTFranchise opportunities aren't just for the well-funded; many affordable franchises cost under $25,000. Franchises start-up costs are approximate and may change, but here are five of the cheapest franchise opportunities around: 1. Cruise Planners/American Express. This cruise and tour travel agency is a low-investment business that needs less than $10,000 in capital. Like many of the low-cost franchise opportunities, this is a home-based franchise and can be full- or part-time. ... More »Five best inexpensive franchises
Streamline Your Social Media Marketing Strategy with Hootsuite and Tweetdeck
FranchiseHelp - Tue, Feb 28, 2012 10:00 AM ESTHow small businesses can use social media dashboards like Hootsuite and Tweetdeck to manage social media networks in one place and help their social media marketing strategy become more effective. More »Streamline Your Social Media Marketing Strategy with Hootsuite and Tweetdeck
Franchisor-Franchisee Independence and Joint Liability, Redux
FranchiseHelp - Mon, Feb 27, 2012 10:00 AM ESTAs illustrated by the Tilted Kilt restaurant franchise lawsuit, the importance of franchisor-franchisee separation and exposure to joint liability. More »Franchisor-Franchisee Independence and Joint Liability, Redux
Renters Warehouse CEO Brenton Hayden's Business Advice and Franchising Tips - Part 2
FranchiseHelp - Thu, Feb 23, 2012 10:00 AM ESTRenters Warehouse CEO Brenton Hayden explains why he decided to franchise his business and new challenges as a franchisor, and gives advice for advertising, marketing, and celebrity endorsements. More »Renters Warehouse CEO Brenton Hayden's Business Advice and Franchising Tips - Part 2
Renters Warehouse CEO Brenton Hayden's Business Advice and Franchising Tips - Part 1
FranchiseHelp - Wed, Feb 22, 2012 10:00 AM ESTRenters Warehouse CEO Brenton Hayden explains how he got into the property management business, what he has learned as a business owner, and tips for potential entrepreneurs. More »Renters Warehouse CEO Brenton Hayden's Business Advice and Franchising Tips - Part 1
Get Your Franchise Audits and FDDs Done Early for Renewal Season
FranchiseHelp - Tue, Feb 21, 2012 10:00 AM ESTUnder the FTC Revised Franchise Rule, franchisors are required to update their FDDs annually. What the federal and state renewal deadlines mean for active and aspiring franchisors, as well as prospective franchisees. More »Get Your Franchise Audits and FDDs Done Early for Renewal Season
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Since 1996, FranchiseHelp.com has been the leading resource for information on franchise opportunities and has helped thousands of people go into business for themselves. Through the company's thought-provoking editorial staff and directory of thousands of franchise and business opportunities, FranchiseHelp is changing how people escape the cubicle life to start their own businesses. The company was recently named by The Wall Street Journal as one of the most useful sites for entrepreneurs. Follow FranchiseHelp on Twitter @FranchiseHelp and visit the blog http://www.franchisehelp.com/blog/.
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