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    • Why employees quit

      Docstoc - Mon, Feb 20, 2012 11:01 AM EST

      Turnover costs you time and money. Understanding why your employees are leaving is the best way to figure out how to prevent them from quitting in the first place. Recruiting great employees takes time, effort and money, so when they quit, it can be devastating to a small business. It also means you have to start over again with looking for new, qualified employees, which costs even more time and money. Understanding why your employees are quitting can help you develop a strategy to keep them a More »Why employees quit

    • How to plan a corporate event

      Docstoc - Mon, Feb 20, 2012 11:01 AM EST

      If you've never planned a corporate event before the task can seem daunting. A short read of this guide can save you a lot of headaches. Corporate events are held for a number of reasons. Your company might need a morale boost, some education to get all the salesmen on the same page or a weekend of training and team building for management. Regardless of the reasons, there are distinct steps for planning a corporate event. Following the template will involve far less stress than trying to reinve More »How to plan a corporate event

    • When to drop products from your product line

      Docstoc - Mon, Feb 20, 2012 11:01 AM EST

      More product variety is not always the best way to go. Do you know when to drop something from your line? Businesses are usually more interested in coming up with new and exciting products to offer clients than they are with getting rid of them, but if you are constantly introducing new items to sell, you may find that others are no longer carrying their weight. What should you do when a product isn’t selling as well as it used to? Is it time to pull it? There’s no quick and easy answer to these More »When to drop products from your product line

    • Training videos: save time and money

      Docstoc - Mon, Feb 20, 2012 11:01 AM EST

      Rather than spend countless man-hours training new employees, why not use training videos to get them up to speed first? Training employees can take up quite a bit of time, and every hour someone spends teaching an employee how to do something is an hour that is not spent bringing in money. While training is a necessary part of bringing employees up to speed, it can be made more efficient through the use of videos. Creating training videos is a time investment that you will make once. After that More »Training videos: save time and money

    • The cost of a unionized workplace

      Docstoc - Mon, Feb 20, 2012 11:01 AM EST

      A union in your business probably costs more than you think. If you’re an employer in the middle of a unionization drive, you have every reason to be concerned. A successful unionization cost will increase your overhead. If you aren’t worried already, learning the full cost of a unionized workplace will give you a reason to act. Wages Unionized workers earn a wage well in excess of what non-unionized workers earn. The average unionized employee earns nearly a third above what his non-unionized More »The cost of a unionized workplace

    • Using charitable initiatives to boost your business

      Docstoc - Mon, Feb 20, 2012 11:01 AM EST

      Business is now booming. Sales are higher than ever. But, even if your business is not having a stellar year, giving back to the community is important part of your business plan. Whether you plan a fundraiser or sponsor a group to walk in a charity race, the fact that your business is participating will raise the standing of your business in the community. Why participate in a charity event? The answer will differ for each business. Some businesses may want the tax relief. Others want the free More »Using charitable initiatives to boost your business

    • 6 ways to increase motivation

      Docstoc - Mon, Feb 20, 2012 11:01 AM EST

      Explore two types of motivation: extrinsic and intrinsic. See how motivating your employees could be easier than you think – and cheaper. If it were nothing but fun, work would be called fun. But work is work, and it is not always a pleasant way to spend a day. Keeping workers motivated and committed to the organization is a challenge, however it is not always about more money or benefits. Sometimes giving somebody more work motivates them. Sometimes all it takes is a new business card with a b More »6 ways to increase motivation

    • Differences between the W-2 and W-4

      Docstoc - Mon, Feb 20, 2012 11:01 AM EST

      Hiring and retaining employees requires filling out various forms that must be submitted to the state and federal government. Learn basic information regarding the W-2 and W-4 tax forms so that you save time this tax season. About the W-4: The W-4 is a tax form used to evaluate an employee’s personal tax situation and calculate the correct amount of federal income tax that should be withheld from his/her pay. Factors used to determine this amount include family situation (number of children, m More »Differences between the W-2 and W-4

    • How to build customer loyalty

      Docstoc - Mon, Feb 20, 2012 11:01 AM EST

      Keeping an existing customer is far easier than trying to bring in a new one for each sale, but ensuring your customers stay loyal to you isn’t always easy It costs more to find new customers than it does to keep the ones you already have, so it makes sense to do what you can to maintain those who are already happy with your services or products. Building customer loyalty is a step that many companies skip, because they are so focused on bringing in new ones. It is far more expensive to market More »How to build customer loyalty

    • How to give constructive feedback

      Docstoc - Mon, Feb 20, 2012 11:01 AM EST

      Providing constructive feedback is essential to a company that is constantly trying to grow and improve. That being said, there are certain rules to follow while giving feedback to make sure you get your message across while ensuring that it is not taken the wrong way. Don’t turn it into an evaluation. Make sound observations instead. Describe what you are noticing going on as opposed to making accusations. Avoid generalizing someone’s behavior or making drastic exaggerations of the employee’s a More »How to give constructive feedback

    • Varieties of employee compensation

      Docstoc - Mon, Feb 20, 2012 11:01 AM EST

      Money is only one way to compensate your employees for a job well done. While there are few, if any, employees who will work for free, there are different ways to compensate employees for their labor. Particularly for the small business, having a variety of compensation options at your disposal will help you creatively keep your employees around. Wages and Salary The most obvious form of compensation is wages and salary. These are hourly and weekly payments in cash for the amount of time spe More »Varieties of employee compensation

    • Build trust with potential customers

      Docstoc - Mon, Feb 20, 2012 11:01 AM EST

      A key component missing in many marketing plans is trust. Without it, you can’t build a solid relationship with clients and future customers. Understand the role trust plays in your marketing. You’re on Twitter and Facebook. You’re putting out press releases each month. You’re sending monthly email newsletters. But you’re still not gaining traction with new customers. What are you missing? It’s an element often overlooked in the marketing equation, but one that is altogether necessary for the su More »Build trust with potential customers

    • Identifying brand evangelists

      Docstoc - Mon, Feb 20, 2012 11:01 AM EST

      Finding customers who are truly passionate about your product can go a long way to marketing your business. Identify them and build a relationship with them for best results. All the marketing in the world cannot equal the weight of a brand evangelist. A brand evangelist is a customer who is loyal to your brand and goes out of his way to tell others about it. But how do you find these brand evangelists, if you even have them? And how can you leverage their love of your company to create more e More »Identifying brand evangelists

    • 6 ways to grow your business in any economy

      Docstoc - Mon, Feb 20, 2012 11:01 AM EST

      Even if the economy is not doing well, that’s no excuse to let your business fail. Here are some foolproof ways you can stay afloat during a recession. The key to a strong business is being able to thrive, no matter what the economic conditions. It can be challenging to make sales when people aren’t spending money, but with a bit more attention to the following areas, you can make sure you not only stay afloat but also do well during difficult times. 1. Find New or Different Customers If you’ve More »6 ways to grow your business in any economy

    • Should you hire an ex-convict?

      Docstoc - Mon, Feb 20, 2012 11:01 AM EST

      With a stagnant job market, it is unlikely that you as a small business owner are having trouble finding employees. Nonetheless, it is likely that you have received applications from ex-convicts in the past. While your first impulse might be to send them straight to the trash, there are incentives for being the one to give them a second chance. Most of us are aware of the various reasons why hiring an ex-convict isn’t a good idea: safety, cost, and your business’ reputation are just a few. More »Should you hire an ex-convict?

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