In the fourth quarter of 2012, companies on key stock indices purchased $93.8 billion worth of their own shares back from investors. This represented an increase of 9.6% compared to the same period in the prior year. For the entire year of 2012, companies spent $384.3 billion to buy back their shares. (Source: “S&P 500... More »Profit from Share Buybacks with This ETF
Delivering a quality experience no matter the platform is proving to impact everyone: from designers to consumers to business owners. When a visitor comes to your website, they probably already know what they want out of it. If within three seconds they have difficulty figuring out how to get there…sadly, it might be high time... More »Responsive Web Design: Scaling the Future
Selling should be far simpler than it is. For decades, experienced experts have taught that selling is a process that ultimately consists of matching a product or service with someone who needs it. Yet, we are all salespeople and most of us fail. Even more worrying, most salespeople fail. In decades of selling occasionally (including... More »Why Do We Make Selling So Difficult? Seven Obvious Mistakes
What are inbound and outbound lead generation? How do they differ and in what ways are they the same? Although you may feel that the marketing world is entirely focused on inbound right now, there is a place for both inbound and outbound lead generation in your marketing mix. The first step to determining which... More »Inbound vs. Outbound Lead Generation, The Differences and Similarities
When people ask me the No. 1 change they should make to their website, I always the same thing: add a blog and update it often. But, the reality is starting a blog for your local business comes with unique challenges that can prevent you from gaining the momentum you need for your blog take... More »5 Traits of a Successful Local Business Blog
Your post-conversion thank you page is the ideal opportunity to continue your relationship with your prospect in a structured way If you do any inbound marketing, you will no doubt have spent hours reading about and practicing landing page optimisation – I know we have. But what about the thank you page? Surely the page... More »The Perfect Thank You Page Design – Post-Conversion Page Optimisation
What in the world is ‘content curation’? And why, for example, does my spell checker stubbornly refuse to recognize the validity of the term? Well, give your spell checkers some time; eventually ‘curation’ will slide by without setting off any alarms. For those that are involved in Content Marketing, you’ve GOT to get a grip... More »Content Curation – Simple Definitions
An active blog is an essential component of almost any B2B content strategy. But there is more to a blog post than meets the eye Acting as your digital hub for your content strategy, your blog provides the foundations that support social media engagement, back linking, improved search engine rankings and increased website traffic. But... More »The Complete B2B Blog Post – A Guide for Corporate Blog Post Writers
People link to sites for a variety of reasons. They may link to a site that provides valuable information on a topic they are interested in. An individual may link to the page of someone who has made a distinct impression on them. Creating lists, adding videos and using social media are common ways people... More »Effective Link Building Tactics – How They Have Changed [VIDEO]
B2B branding is a delicate process. Follow these steps to give your branding agency the best chance to wow you We’ve carried out many B2B branding, re-branding and brand extension projects for clients. And we’ve been very successful at it, creating brands that have captivated clients and emboldened their businesses. We put our success down... More »How to Brief Your B2B Branding Agency
The best Mother’s Day gifts are the ones that create lasting memories. While flowers and cards are nice (and it is the thought that counts), tech-savvy moms might enjoy something else this year. The best way to create these memories is to give her something she really can (and will) use. In the tech world,... More »Tablet or Laptop? Get Mom a Convertible Laptop and Have the Best of Both
Use these three tools to make sure your website project is a success. Even if your website is predominantly static (perhaps only the blog is changing regularly) redesigning and redeveloping it can easily go off the rails, running over time and over budget. Performing key planning steps including page audits, site-maps and wire-framing can help... More »3 Essential Tools for Website Development or Redevelopment Success
Running a business these days isn’t at all what it used to be. There’s definitely been some major changes in how to get things done, and it’s important that today’s CEOs stay current with what’s going on today, whether they’re new to the game or seasoned veterans. 1. Update the space There are many theories... More »5 Things Every 21st Century CEO Should Consider
How to get the best out of QR codes in your B2B marketing For a short time, the QR code was the poster child of marketing. While the frenzy of discussion about them disappeared almost as quickly as it appeared, QR codes still have their uses in moving prospects from offline communications to online engagement.... More »QR Code Best Practice – 8 Tips for B2B Users
Check out Cygnett.com More »Cygnett UrbanShield Case For Samsung Galaxy S4 Review
Create your business web site with our easy-to-use site building tools. More »
Get started today with tools to easily build and manage your e-commerce store. More »
Find the right domain name for your business. More »
Build credibility with our business email solution. More »
Walks through the steps required to create a professional-style press release More »
Quickly track packages shipped with DHL, Fedex, UPS, or the U.S. Postal Service More »
Look up the zip code for any U.S. address More »
Calculate monthly payments and more on fixed-rate loans More »
Handy dictionary of key business terms More »