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All Articles From Business 2 Community

Don’t Be A Content Marketing Dweeb: 5 Ways Not To Connect With Customers
Business 2 Community - 7 hours ago
Conversation makes the world go round. In order to build and maintain healthy relationships with your friends, family members, coworkers, significant others, etc., you need to engage in healthy, two-way communication on a regular basis. Don’t and you come off as a socially inept weirdo. If you hope to succeed as a content marketer, you’ll... More »Don’t Be A Content Marketing Dweeb: 5 Ways Not To Connect With Customers
Truth Behind 1Q 2013 Earnings and What’s Next for Stocks
Business 2 Community - 7 hours ago
This shouldn’t be a surprise to the readers of Profit Confidential. According to an analysis done last week by the Wall Street Journal, in the first quarter of 2013, corporate earnings growth of companies in the key stock indices like the S&P 500 wasn’t really due to companies doing better. Rather, “research tax breaks” are... More »Truth Behind 1Q 2013 Earnings and What’s Next for Stocks
The Top 5 Myths About Employee Referral Programs [Infographic]
Business 2 Community - 7 hours ago
Want to hire better workers who stick around longer? Look no further than your trusted external network! Employees who are hired from referrals are usually of higher quality. Plus, nabbing that endorsement from someone you trust is a sure-fire way to know what to expect. So, why are so many organizations skeptical about referral programs?... More »The Top 5 Myths About Employee Referral Programs [Infographic]
China: The New Breeding Grounds for Capitalism
Business 2 Community - 8 hours ago
China’s economy is slowing, but the rich in that country continue to get richer and are growing in number. I was reading the other day that Chinese investors are now some of the biggest purchasers of high-end real estate in the United States—Manhattan, in particular. It would not be a surprise to see a buyer... More »China: The New Breeding Grounds for Capitalism
Ultimate Content Marketing Editorial Calendar Template Every Marketer Needs
Business 2 Community - 8 hours ago
Content marketing is at the core of every business regardless of your industry, niche, age of company or primary communication medium used. Social media, blogs, websites, podcasts, videos, YouTube Hangouts, Twitter chats, in person meetups and network events all center around conversation and engagement. At the core of any conversation is content. What is content... More »Ultimate Content Marketing Editorial Calendar Template Every Marketer Needs
3 Ways Your Restaurant Can Use SMS Marketing
Business 2 Community - 8 hours ago
Restaurants that use SMS marketing is becoming more and more common every day. Owners who “get it” understand that with 99% open rates and 25% redemption rates, text is a stream that must be in their bag of marketing arsenal. For many restaurants who are less familiar with SMS marketing though, they’re finding themselves struggling... More »3 Ways Your Restaurant Can Use SMS Marketing
Curate Content Like You Mean It!: A Guide to Engaging Content Curation
Business 2 Community - 8 hours ago
Show your enthusiasm by curating engaging content and your customers will show theirs. Imagine you’re a pizza lover for a minute. Not too hard to imagine, is it? While searching online for recipes and other mouthwatering content, you stumble upon the Facebook pages of two rival pizza bloggers: Mario and Tony. Mario posts links to... More »Curate Content Like You Mean It!: A Guide to Engaging Content Curation
3 Enterprise Software Companies with Crush-Worthy Content
Business 2 Community - 8 hours ago
I’ll admit it—sometimes when I see companies doing really interesting things with content, I develop crushes on them. It all starts innocently enough…I might notice a great headline attached to an email autoresponder or a piece of UI copy that goes out of its way to speak my language. From there—much like the high school... More »3 Enterprise Software Companies with Crush-Worthy Content
Wanted: Market Seeking Catalyst in 2Q13 Earnings
Business 2 Community - 8 hours ago
This week marks the unofficial beginning of second-quarter earnings season as Oracle Corporation (ORCL) reports. Next week, it’s NIKE, Inc. (NKE). These two benchmark companies offer the first glimpse of business conditions for multinational corporations. What they report is material. Last quarter, NIKE surprised Wall Street with excellent relative growth in revenues and earnings, particularly... More »Wanted: Market Seeking Catalyst in 2Q13 Earnings
5 Obstacles to B2B Market Research and Actionable Customer Insights
Business 2 Community - 8 hours ago
The idea of market research has been around for a very long time. Conceptually, market research is a strong component of overall business strategy. A key element of market research is the gathering of valuable buyer and customer insights. Ideally these insights will result in competitive advantage, innovation, and market leadership. Sounds good. Except there... More »5 Obstacles to B2B Market Research and Actionable Customer Insights
Zee TV’s “Connected Hum Tum” Connects Through Social Media
Business 2 Community - 9 hours ago
Scientists, philosophers and even the almighty gods from the ancient legends have yet to decipher that complex equation called a woman. What women want, is often the most pressing question in every marketer’s mind. And they never cease to cash in on it. ‘Connected’, a reality show from Zee TV featuring women hopes to bring... More »Zee TV’s “Connected Hum Tum” Connects Through Social Media
Consumer Feedback on New Gmail and Mailbox App Features
Business 2 Community - 9 hours ago
Social Media Crowdsourcing Is World’s Largest Focus Group Listening to consumer feedback has always been a vital part of product development. Today, consumers are not shy about sharing their feedback, especially over social media. When the Mailbox App was released this past February, consumers were quick to offer their opinions to their social networks. But... More »Consumer Feedback on New Gmail and Mailbox App Features
iSkin Vibes Case For iPhone 5 Review
Business 2 Community - 9 hours ago
iSkin.com More »iSkin Vibes Case For iPhone 5 Review
Give Your Tweets Superpowers
Business 2 Community - 10 hours ago
Twitter users send out over 400 million tweets per day. Supercharge your tweets and be seen! Twylah Adds Power To Your Tweets! A Power Tweet is a tweet that includes a link back to your Twylah page. Power Tweeting gives your followers the opportunity to discover a larger portion of your Twitter content by sending... More »Give Your Tweets Superpowers
One Simple Measure for Investing in a Volatile Market
Business 2 Community - 10 hours ago
Volatility has been edging higher since the end of 2012, but so far, the stock market has held up pretty well. Take a look at the chart below of the CBOE Volatility Index (VIX), also known as the “Fear Factor Index,” based on the S&P 500 Index. The VIX reading is holding around 16.8—well below... More »One Simple Measure for Investing in a Volatile Market

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Business 2 Community is an independent online community focused on sharing the latest news surrounding Social Media, Marketing, Branding, Public Relations & much more. Every day we feature the thought leadership of our open community of bloggers and aim to provide a balanced view of the business landscape based on industry news, trends and real-life experiences.

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