In the coming years online video is set to revolutionise the way organisations and employees approach training, leading to the most highly skilled and effective workforce in our history.
In the last few years there has been a massive increase in the popularity of online video for entertainment purposes. In the coming years, popularity with online video will expand to incorporate training and education.
As video proves to be a popular tool for learning, organisations will adapt their training programmes as they recognise the benefits of online video. Indeed, we predict that over 90% of large organisations will use online video training by 2025.
Why will individuals think online video training is essential?
When compared to traditional training, online video is be far more interesting and engaging, due to the use of HD video, animation and interactivity. Learners also benefit from multi-sensory learning and are able to see concepts in action.
Due to online video’s unlimited access, training can also be performed when convenient for the learner and content can be revisited anytime, which embeds learning and understanding. Video courses are also taught by leading experts, allowing individuals around the world to learn from the very best regardless of their location.
All of this is delivered at a significantly lower cost than traditional training, meaning learning is available to all regardless of their budget.
The rise of 4G and 5G enabled mobile devices and bite size training content will eventually lead to a culture of ‘on-the-go’ learning through web based video.
Why will Organisations adopt online video training courses?
Online video training is increasingly being viewed by many organisations as advantageous when compared to traditional training courses, due to its ability reduce costs whilst improving training.
Whilst the vast majority of organisations see training as important to keep their workforce competitive and drive business success, the significant costs associated with traditional training limits the amount of training organisations are prepared to offer.
Online video significantly reduces the cost of training, with no need to pay for live trainers, travel expenses, attending staff and covering staff.
But cost reduction isn’t the only significant advantage of online video training for organisations; the learning process is also significantly improved. Indeed, the US department of education found that “on average, students in online learning conditions performed better than those receiving face-to-face instruction”.
Training through online video allows organisations to deliver consistent training that is always accessible, allowing training to be delivered on day one of new recruits joining and revisited anytime. Online tracking will also enable greater understanding of areas where staff are spending longest on, suggesting areas organisations need to provide further training and support on.
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