Every trade show is overrun with free giveaways and tchotchkes – and has been for decades. We all look forward to winning the newest tablet, and we’ve all come home from the big conference in Vegas or Houston with a bag full of engraved pens and stress balls with logos emblazoned across the front. After... More »Are Free Giveaways a Worthwhile Business Strategy?
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In 2013, I have talked about a number of different topics: social media, thought leadership, content marketing, mobile marketing and more. I keep coming back to this one statement, “Keep it Simple” Today, there is all kind of noise. Noise from media. Every news event is a crisis. Also, more messages are trying to sound... More »Your Message – Keep it Simple
Developing and maintaining the motivation of members of your team is perhaps one of the most important skills of leaders and managers. After all, leaders and managers only achieve through the efforts of others. And (we) know from our own experiences that the level of performance we achieve depends on our inner drive each day... More »The Key To Staff Motivation & How To Capitalize On It
Whether you are a CEO or entry-level employee, getting along with others is paramount to success and your career is no exception to this rule. While tenacity, hard work, intelligence and making the right decisions are all significant factors in the equation to achievement, interpersonal relationships can either make an individual’s career manageable and more... More »4 Easy Ways To Deal With Difficult Co-Workers
You found a China supplier online. They look good. But how can you be sure the supplier is legitimate and will meet your needs? This article offers simple, effective and affordable strategies to answer that essential question. In the China sourcing industry, when we talk about verifying the legitimacy of a factory we are generally... More »How to Verify a Chinese Supplier
Sports can teach some of life’s greatest lessons. Lessons like how to be a good teammate, how to respond in the face of adversity, and how to prepare for success over a long season. Arguably one of the greatest teachers of these life lessons was Coach John Wooden. During Coach Wooden’s tenure as the head... More »15 Leadership Lessons from Coach John Wooden
Sometimes if you cannot login to WordPress admin area it can make it very hard to troubleshoot any problems you are having. Thankfully, if you have self hosted WordPress, (running WordPress on hosting you purchased) you can then access more settings to see if you can fix the problem that way. This tutorial is not... More »Deactivate WordPress Plugins Even if You Cannot Login [Video]
I get lots of comments and questions about an old post on perceptual mapping. I think this is great. It means folks are using these predictive analytics to optimize their business. But, it makes me realize there’s a lot I left out of that original post on perceptual mapping. So, here’s the continuation of that... More »Perceptual Mapping: Beyond the Basics
The most difficult question that I ever pose to my clients or to any speaker is: “What’s the ONE thing you want your audience to remember after your speech?” This questions usually illicit one of two reactions – “What do you mean I can have only one goal?” or a blank stare. It’s not meant... More »What is the Big Idea of Your Presentation?
A good friend of mine always told me that you “earned success” and you had to accept the fact that their normally was price to pay for that success. When I work with my client’s sales teams I always inquire about their goals, actions and commitments to achieving their objectives-and what doesn’t surprises me anymore... More »Earn Your Success, Pay the Price
If you find yourself lacking energy in the afternoon at work, it’s not because you haven’t had your energy drink yet! It’s because of the way you are eating and taking care of your body. A recent study published in the Journal of Occupational and Environmental Medicine indicated that workers who eat healthy the entire... More »How To Be Incredibly Productive Every Day (Part 4)
Go into every interview with the end-goal of receiving a job offer. Make it your decision as to whether you want to work for the company rather than letting the company determine whether you are a fit. While interviewing is not always easy, there are certain tricks which can be implemented to increase one’s odds... More »The Mentality of a Great Interview: 10 Tips
Preparing for a job interview is stressful enough. Add a meal in to the mix and the event can produce even more pressure and nervousness. Some companies even schedule their interviews over a meal on purpose – just to see how you will handle this delicate social situation. Keep the following tips in mind if... More »6 Tips for Handling Lunch or Dinner Interviews
I’m not wondering why the sky is blue. I already know that. You probably do too. I’m not wondering why thunder takes time to arrive after lightning is seen. I already know that. And you probably do too. There are lots of very scientific and very well proven answers to a great many “why” questions.... More »On Wondering Why
Sometimes your credit card processing sales leads are so important, you have to keep generating them despite any serious injury to your business. Be it anything from the physical injury of a flooded work place to being implicated. In any case, you have to fight on because you have worked so hard to get your... More »Finding Credit Card Processing Leads Despite Serious Injury