It’s been several decades since big companies started proving that earning profits and being socially responsible are not mutually exclusive. Ben & Jerry’s, Patagonia, and Whole Foods come to mind. And IBM, HP, and Sprint topped the Daily Beast’s 2012 list of American green companies.
But is it affordable for even the smallest businesses to earn a living while being socially and environmentally conscious? Susan Chambers says yes. Her new book, Small Business, Big Change: A Microentrepeneur's Guide to Social Responsibility, offers steps that owners of business with fewer than 10 employees can take to align their life's work with their spiritual and social values.
Chambers, a writer and editor who is passionate about helping businesses to become agents of social change, provides case studies of numerous microbusinesses that adopted sustainable values. In their choices of vendors, clients, product materials, packaging, employee policies, community service, and more, each company is makingRead More »from How to turn social values into a valuable business