The Small Business Administration's new Online Learning Center offers a cool—and potentially very useful—tool for owners of existing small businesses as well as entrepreneurs investigating startup ideas. It's a widget from SizeUp, a company that was featured in a TechCrunch Disrupt event last year for its mission to deliver big-business-level intelligence to small businesses.
SizeUp's tool is designed to provide a small business owner with what a high paid consultant might provide for a large business: data that show how your business stacks up against the competition in your geographic area, insight into your customers, and clues about the best places to advertise.
I gave SizeUp a test drive to see what it could tell me about how my own small side-business—a one-woman wedding decorating operation based in Fairfield County, Conn.—compared to others.
I didn't get far: entering my industry and geographic location into the widget prompted the message: "There is not enough data for yourRead More »from A tool for testing a market, or sizing up competition