DIY social marketing campaigns are all the rage among small business
owners, but when compared with the results offered by professional
social marketing strategies, they may not be worth the effort. That is
the central premise of a new
from Fast Company, which notes that the majority of small business
marketing campaigns are self-taught -- and that, by refusing to enlist
the services of a professional marketing firm, these small businesses
are ultimately doing themselves a disservice. A company called UWCCorp
is seeking to debunk that claim, however, with a new set of
educational services, aimed at teaching small business owners the
central tents of effective social marketing.
The company is also seeking to debunk claims of a "UWCCorp
scam(http://uwccorpscam.net/)," which has hounded the company
virtually since its inception. While the rumors of a UWCCorp scam
persist, the company is quick to point out that they are unfounded.
Rather than spend a great deal of time and effort refuting the UWCCorp
scam claims, however, the company is focusing simply on offering the
most useful and effective services possible.
The company is known for providing online tutorials, aimed at teaching
small business owners to implement digital marketing technology
strategically and cost-effectively. The company's online tutorials
have long included HTML and Web design classes, as well as courses
centered on blogging, e-mail marketing, affiliate marketing, and more.
As social marketing continues to gain prominence, however, the company
is focusing its newest batch of classes on the effective use of
Facebook, Twitter, and Google+ as marketing tools.
As with all of the company's tutorials, these new UWCCorp classes are
targeted at small business owners, specifically. The company makes its
classes available as online videos, which small business owners can
watch on their own time, and at their own pace. Additionally, these
new social marketing classes are simply focused on how small business
owners can increase brand awareness -- and ultimately increase sales
-- as efficiently as possible, through the savvy use of social
Ultimately, the company's zeal is not just for debunking the UWCCorp
scam(http://uwccorpscam.net/) reports, but also the notion that
amateur social marketing campaigns are ineffective. The company's
belief is that, with the proper education, any small business owners
can ultimately develop a professional-grade social marketing campaign.
UWCCorp is an Internet-based educational program that offers a series
of learning sessions, all tailored to the needs of online
entrepreneurs. These sessions promote skills that will assist these
entrepreneurs in building and promoting their websites, and ultimately
enhancing the visibility of their brands. The courses that UWCCorp
offers cover a variety of topics, ranging from social media marketing
to HTML. Some of these courses include: blogging, Google AdWords, SEO
marketing, pay-per-click marketing, eBay marketing, and more. UWCCorp
reviews stress the fact that the company's tutorial services are
beginner-friendly, accessible even to marketing novices.
For more information about the courses offered by UWCCorp, as well as
the benefits that these training modules provide, visit