Does email marketing still work?

Is email marketing still an effective way to promote your business? Should I even bother with this method or it is pretty outdated?

I think email marketing still works, but you need to approach it in the right way. Many people find spam email annoying, so your campaign should target only those who opt into your list. You can build a subscriber through a website targeting those with very specific needs. Pay particular attention to rules and regulations regarding bulk emailing. Violations get can you in hot water.

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