Are comments from customers received by the website?

Are comments from customers received by the website? How is this accomplished? If so, how does this affect the company’s attempt to build positive relationships with its customers? If not, how are relationships affected?

Yes comments from customers are received on their website. This is normally done via the "Contact us" icon"on the website.

Pretty much all comments either good or bad are replied to. This then helps to build a positive relationship with the customer, or potential customer.