- Startup Diaries: Being Young and in Business Yahoo! Contributor Network
- Is Google+ Part of Your YouTube Marketing Strategy? Business 2 Community
Last year, I wrote about some of the ways Google+ makes sense for video marketing. At the time, I argued that while the number of active Google+ users doesn’t compare to the the likes of Twitter, Facebook and LinkedIn, the platform does offer some unique SEO benefits for marketers to take advantage of. While that... More »Is Google+ Part of Your YouTube Marketing Strategy?
Last year, I wrote about some of the ways Google+ makes sense for video marketing. At the time, I argued that while the number of active Google+ users doesn’t compare to the the likes of Twitter, Facebook and LinkedIn, the platform does offer some unique SEO benefits for marketers to take advantage of. While that...
- The Internet of Things: A Competitive Advantage in Customer Service Business 2 Community
With social media and the Internet of Things, you won’t have to say ‘sorry’ “By the time the phone rings, there’s already trouble. When that manger is called or this department is reached, it’s because someone is disappointed, angry or stuck. Illness, broken promises or a real urgency have led to this new conversation even... More »The Internet of Things: A Competitive Advantage in Customer Service
With social media and the Internet of Things, you won’t have to say ‘sorry’ “By the time the phone rings, there’s already trouble. When that manger is called or this department is reached, it’s because someone is disappointed, angry or stuck. Illness, broken promises or a real urgency have led to this new conversation …
- What Rich Pins Mean for Your Brand Business 2 Community
What rich pins mean for your brand This week, Pinterest announced the rollout of two new features: rich pins and the ‘Pin It’ button for mobile applications such as Etsy, The North Face, Modcloth, Jetsetter and several others that have already integrated the button. Our kudos to Pinterest for the mobile upgrade – it’s an... More »What Rich Pins Mean for Your Brand
What rich pins mean for your brand This week, Pinterest announced the rollout of two new features: rich pins and the ‘Pin It’ button for mobile applications such as Etsy, The North Face, Modcloth, Jetsetter and several others that have already integrated the button. Our kudos to Pinterest for the mobile upgrade – it’s …
- What Brands Can Learn From Amy’s Baking Company Business 2 Community
Bitter rivalries, drama-infused scheming and colossal meltdowns are mainstays of reality TV. Shows like “Survivor,” “The Real World” and “The Bachelor” thrive on high emotion and competition; but what happens when business owners participate in a reality TV show? For Samy and Amy Buzaglo, owners of Amy’s Baking Company in Scottsdale, Ariz., their appearance on... More »What Brands Can Learn From Amy’s Baking Company
Bitter rivalries, drama-infused scheming and colossal meltdowns are mainstays of reality TV. Shows like “Survivor,” “The Real World” and “The Bachelor” thrive on high emotion and competition; but what happens when business owners participate in a reality TV show? For Samy and Amy Buzaglo, owners of Amy’s Baking Company …
- The Best Social Media Platform for Business Business 2 Community
I’ve been asked many times before, “What’s your favorite social media platform for business?” Many people think that if you’re in business, LinkedIn is the only place to be, and while LinkedIn has its many benefits and is a strong contender in my social media platform, my answer may be surprising to you. My favorite... More »The Best Social Media Platform for Business
I’ve been asked many times before, “What’s your favorite social media platform for business?” Many people think that if you’re in business, LinkedIn is the only place to be, and while LinkedIn has its many benefits and is a strong contender in my social media platform, my answer may be surprising to you. My favorite...
- Why You Need a Social Media Editor Business 2 Community
Editors have long been the gatekeepers for publishing houses. People who can single-handedly write a successful future for the media house or can as easily guide the organization into oblivion. With all organizations becoming publishers, your business needs a guiding force that can write the success story for your organization. Publishing content in various formats... More »Why You Need a Social Media Editor
Editors have long been the gatekeepers for publishing houses. People who can single-handedly write a successful future for the media house or can as easily guide the organization into oblivion. With all organizations becoming publishers, your business needs a guiding force that can write the success story for your organization. …
- Transparency in Marketing: “The Honest Economy” Business 2 Community
I was inspired by a TED Talk by Marcus Sheridan, titled “The Honest Economy.” I’ve long admired Marcus’ tenacity regarding breaking down big ideas into simple, actionable items. Late last year, Marcus inspired a post about his presentation on the “Culture of Inbound Marketing.” He asked the audience members to explain what a blog was... More »Transparency in Marketing: “The Honest Economy”
I was inspired by a TED Talk by Marcus Sheridan, titled “The Honest Economy.” I’ve long admired Marcus’ tenacity regarding breaking down big ideas into simple, actionable items. Late last year, Marcus inspired a post about his presentation on the “Culture of Inbound Marketing.” He asked the audience members to explain what …
- How to Get the Creative Presentation Juices Flowing Business 2 Community
Despite of all the presentation tips, tricks and templates I could give you. The art of creating a great presentation is a creative process. Storytelling, compelling introductions and memorable conclusions all take a HUGE amount of creative energy. Sometimes, the muse is just not speaking to you. You get stuck. I get stuck writing my... More »How to Get the Creative Presentation Juices Flowing
Despite of all the presentation tips, tricks and templates I could give you. The art of creating a great presentation is a creative process. Storytelling, compelling introductions and memorable conclusions all take a HUGE amount of creative energy. Sometimes, the muse is just not speaking to you. You get stuck. I get stuck …
- 4 Quick Fixes for a Boring Facebook Page Business 2 Community
Marketing your business on Facebook has become a requirement these days. At least for businesses who want to reach more customers & make more money. Yet, because business owners face so much pressure to get active on Facebook, a lot of them struggle to do it right. That’s understandable — you’ve got employees, vendors, bill... More »4 Quick Fixes for a Boring Facebook Page
Marketing your business on Facebook has become a requirement these days. At least for businesses who want to reach more customers & make more money. Yet, because business owners face so much pressure to get active on Facebook, a lot of them struggle to do it right. That’s understandable — you’ve got employees, vendors, …
- Sorry Women, It’s Time for Binders Full of Jobs Business 2 Community
Remember way back in 2012 when we had good old candidate Mitt Romney and his binders full of women to kick around? Those were the days, weren’t they? Life was good, tweeting was easy and the cotton was high. Romney offered up those “binders full of women” like a batting-practice fastball to a home run-starved... More »Sorry Women, It’s Time for Binders Full of Jobs
Remember way back in 2012 when we had good old candidate Mitt Romney and his binders full of women to kick around? Those were the days, weren’t they? Life was good, tweeting was easy and the cotton was high. Romney offered up those “binders full of women” like a batting-practice fastball to a home run-starved...
- The Good and the Bad of Links Within Content Business 2 Community
A lot of people are confused about links within content. Due to the many iterations of the Google algorithm, opinions are not only divided but they are also varied about what is and is not acceptable to Google. I can answer that question very simply and very logically. Google has never really changed its advice... More »The Good and the Bad of Links Within Content
A lot of people are confused about links within content. Due to the many iterations of the Google algorithm, opinions are not only divided but they are also varied about what is and is not acceptable to Google. I can answer that question very simply and very logically. Google has never really changed its advice...
- The Economic History of the World in One Simple Picture Profit Minded
This infographic from fundersandfounders.com may be a little simplistic – especially because the timeline goes all the way back to pre-history - but it's still a powerful representation of economic history. It should give us all hope for the future – especially since more and more startups are focusing on areas like energy and healthcare [...] More »The Economic History of the World in One Simple Picture
This infographic from fundersandfounders.com may be a little simplistic – especially because the timeline goes all the way back to pre-history - but it's still a powerful representation of economic history. It should give us all hope for the future – especially since more and more startups are focusing on areas like energy …
- How Cloud Integration Is Defining The Future Of CRM Business 2 Community
The future of customer relationships depends more on context than transactions. And this trend is accelerating, driven by the integration of social media into customer relationship management (CRM), rapid gains in usability of CRM and integration applications, and the global growth of the API economy. Gaining a clear, contextually-based view of customers isn’t easy. Fine-tuning... More »How Cloud Integration Is Defining The Future Of CRM
The future of customer relationships depends more on context than transactions. And this trend is accelerating, driven by the integration of social media into customer relationship management (CRM), rapid gains in usability of CRM and integration applications, and the global growth of the API economy. Gaining a clear, contextually-based …
- Trial & Error – Especially Error – In Content Marketing Business 2 Community
Good content marketing oftentimes requires companies to go out on a limb. And they call it “going out on a limb” for a reason. It’s risky, uncharted territory, and it wouldn’t be all too surprising if you fell. Below, you’ll find some companies that… well… fell. Check out these failed content marketing campaigns, the error,... More »Trial & Error – Especially Error – In Content Marketing
Good content marketing oftentimes requires companies to go out on a limb. And they call it “going out on a limb” for a reason. It’s risky, uncharted territory, and it wouldn’t be all too surprising if you fell. Below, you’ll find some companies that… well… fell. Check out these failed content marketing campaigns, the e …
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